The Rise of Coolcations: How Climate Change is Shaping Travel Choices

As summer temperatures reach new heights due to climate change, travelers across North America are shifting their vacation preferences. More than half of Americans and Canadians are now considering cooler destinations for their international getaways, a trend aptly dubbed "coolcations." EF World Journeys, a leading name in guided travel for over three decades, has identified this emerging demand and is responding by curating an array of tours that promise not only comfort but also unforgettable experiences in temperate climates.

Changing Travel Patterns

Recent research conducted by EF Go Ahead Tours and EF Ultimate Break reveals that extreme heat is impacting the travel plans of 57% of North American millennials and Gen Z travelers, with 74% expressing interest in pursuing vacations in cooler surroundings. Even among older generations—millennials over 35, Gen X, and Baby Boomers—53% reported that rising temperatures were affecting their travel choices.

The preferred destinations for these travelers include the majestic Alps, the cool climes of New Zealand and Australia during their winter months, and the lush greenery of Ireland. These findings underscore a significant shift in the travel landscape, where vacationers increasingly prioritize comfort over popular, hotter locales.

The Coolcation Collection

EF World Journeys has highlighted several enticing tours in response to this new trend, guaranteeing low temperatures and awe-inspiring scenery.

1. Iceland Summer Escape
Experience the breathtaking beauty of Iceland with tours starting from $2,479. With average summer temperatures ranging from 9°C to 25°C, it offers a unique opportunity to explore stunning glaciers, volcanoes, and waterfalls in relative comfort. Imagine immersing yourself in a landscape that feels almost otherworldly, perfect for those looking to escape the heat.

2. Scotland Hiking Tour
Get lost in the mystical landscapes of the Scottish Highlands with hikes through picturesque trails, starting from $5,099. The average summer temperature here is comfortably around 18°C to 20°C. You can indulge in Scottish culture while exploring lochs and glens, creating a deeply enriching experience steeped in ancient lore.

3. Grand Tour of Ireland
Starting at $1,859, enjoy the charm of Ireland with average summer temperatures of 14°C to 16°C. You'll traverse lush countryside, historic castles, and vibrant pub-lined streets, perfect for creating lasting memories in a cooler climate.

4. The Alps: Hiking in Switzerland, Italy, and France
Pricing begins at $5,999 for an unforgettable 12-day journey through the breathtaking Alps. With summer temperatures averaging between 18°C to 28°C, you'll hike through three unique cultures while enjoying stunning mountain vistas.

5. Norway Multi-Adventure
For those seeking adventure, this tour priced at $5,699 takes you through Bergen and the Sognefjord region. With summer weather ranging from 10°C to 25°C, you'll hike, kayak, and explore incredible fjords while deeply connecting with Norway's spectacular natural beauty.

Why Choose a Coolcation?

Traveling to cooler locales not only provides relief from summer heat but also enhances the overall travel experience. As many travelers express a strong aversion to activities limited by extreme temperatures—including fears of heat exhaustion or simply disliking sweat—choosing a destination with milder weather allows for more outdoor activities and exploration. Hiking, sightseeing, and cultural experiences are infinitely more enjoyable when temperatures are manageable.

Looking Ahead

As the climate crisis persists, it is likely that the trend towards coolcations will expand even further. As EF World Journeys continues to innovate its offerings, the company aims to help travelers navigate their personal preferences while prioritizing comfort and enjoyment. With tours tailored to meet the demands of today’s travel landscape, EF leads the way in transformative travel experiences.

For those wishing to discover the world beyond their borders, the call of cooler climates is enticing.

Book Your Coolcation Today!

Whether you're looking for breathtaking landscapes in Iceland or charming streets in Ireland, EF World Journeys has the perfect tour waiting for you. Embrace the cooler side of travel and create unforgettable memories this summer.