Pop Up Dress Showcases at Maison&Objet 2026
In an exciting announcement, pop up dress Inc., based in Shinagawa, Tokyo, will be featuring its unique brand, "pop up dress," at the upcoming Maison&Objet in Paris from January 15 to 19, 2026. The venue for this prestigious event is the PARIS NORD Villepinte Exhibition Centre, where the brand aims to present a collection that not only embodies the essence of Paris but also serves as an artistic statement.
Reimagining Tradition: Kimono as Modern Art
Aligning with the event's theme, "PAST REVEALS FUTURE," pop up dress will unveil an art collection that reinterprets the traditional kimono for the contemporary wardrobe. Their designs promise to break free from the confines of conventional fashion norms, such as body types and gender, heralding a new era of self-expression. By utilizing carefully selected silk from around the globe, each piece showcases Japan's exceptional dyeing techniques, resulting in stunning textiles with a modern flair. The collection will feature straight cuts and a minimalist structure while maintaining the core spirit of the kimono—offering free-spirited, artistic garments.
The Loop Dress: Versatility Redefined
A focal point of this collection is the Loop Dress—crafted entirely in Japan, which highlights the brand's commitment to local production. Using silk woven in the Tohoku region, the dresses are meticulously tailored in the Kanto region. Unlike the satin silk commonly found in scarves, the Loop Dress is made from high-density silk taffeta, perfect for dresses due to its stiffness and shimmering effect.
Distinctly shaped like a loop and adorned with a ribbon, the Loop Dress showcases remarkable versatility. By pulling on the ribbon, wearers can easily manipulate its shape into various styles, transforming it into a stole, bolero, hat, belt, or even a bustier. This ability to switch between casual and formal wear brings an element of self-couture, accommodating the mood of the moment and allowing for personal expression.
Event Details
Mark your calendars! Here are the details for Maison&Objet:
- - Dates: January 15 (Thursday) – January 19 (Monday), 2026
- - Location: PARIS NORD Villepinte Exhibition Centre, ZAC Paris Nord 2, 93420 Villepinte, Paris
- - Sector: Fashion & Accessories
- - Booth: HALL7-Stands W34
- - Website: Maison&Objet Paris
- - MOM Link: pop up dress Products
Brand Philosophy: Less to More
Adapting to the demands of a sustainable future, pop up dress promotes a philosophy of "Less to More," advocating for a wealthier society achieved with less energy. Their mission is to generate profound value from simplicity, which is emblematic of their brand’s ethos. Through their creative endeavors, pop up dress aspires to stimulate the artistic sensibilities of individuals dedicated to social contribution and foster advancements towards sustainability.
For those interested in exploring their creations, additional details can be found on their
online shop,
shop list, or by visiting their main
website. Follow their journey on
Instagram or learn more through their video presentations at
YouTube.
Company Information
- - Company Name: pop up dress, Inc.
- - Representatives: Ken Moritai and Midori Morais
- - Founded: December 2023
- - Headquarters: 〒142-0053 6-11-6 Nakano, Shinagawa, Tokyo, Flat K 102
- - Business Activities: Planning, manufacturing, purchasing, and selling fashion accessories
- - Brand: Pop Up Dress
- - Company Website: pop up dress