Market Enterprise Enhances Mobile Device Rebuy Service
Market Enterprise, headquartered in Chuo Ward, Tokyo, has officially resumed its specialized buyback services for smartphones and tablets at "Smartphone Takaku Ureru Dotcom" after nearly 4 years and 8 months of inactivity. This decision comes as a response to an approximate fivefold increase in requests for smartphone sales over the past five years, driven by rising prices of new devices.
Background of the Demand Surge
The company's broader platform, "Takaku Ureru Dotcom," has been a significant player in the online buyback market, handling a variety of products, including electronics, musical instruments, and agricultural machinery. In recent years, the increasing cost of new smartphones has led consumers to seek out used alternatives, resulting in a substantial increase in demand. According to data from the Reuse Economic Newspaper, the domestic reuse market for smartphones is expected to reach ¥86.5 billion in 2023, marking a 25.2% growth compared to the previous year.
Given these developments, Market Enterprise undertook thorough market research and has now relaunched its smartphone-focused buyback platform, thereby expanding its portfolio of personal reuse sites to a total of 27.
Strengthening the Buyback System
As the secondhand smartphone market continues to grow, consumer concerns remain a significant issue. A March 2024 survey conducted by the Ministry of Internal Affairs and Communications revealed that 29.5% of respondents indicated that they hoard old mobile devices due to worries over personal data security. To address this issue, Market Enterprise has expanded its Reuse Centers, enhancing the capabilities at its Tokyo and Sendai locations while also adding facilities in Osaka and Fukuoka.
These improvements aim to alleviate consumer anxieties regarding data privacy during the buyback process, allowing for a greater volume of devices to be accepted. Customers will also have the option to receive certificates verifying the data deletion process — a crucial step in boosting consumer confidence.
Future Outlook
As interest in used smartphones is expected to continue rising, "Smartphone Takaku Ureru Dotcom" plans to adapt to customer feedback while making enhancements to the buying process and system efficiencies. Market Enterprise remains committed to invigorating the secondhand market and promoting sustainable societal practices through reuse.
About "Smartphone Takaku Ureru Dotcom"
The dedicated website for smartphone and tablet buybacks offers coverage nationwide across various brands, including iPhones and Android devices. Customers can visit
Smartphone Takaku Ureru Dotcom for more information and to initiate a sale.
About "Takaku Ureru Dotcom"
Offering a comprehensive online buyback service, "Takaku Ureru Dotcom" allows customers to select from various selling methods, including delivery, in-person drop-off, or pick-up services. They accept a wide range of products, from electronics and hobby supplies to precious metals and agricultural machinery. For more details, visit their main site at
Takaku Ureru Dotcom.
Company Information
Since its establishment in 2006, Market Enterprise has focused on online reuse ventures alongside media and mobile communication services. With a vision of fostering a sustainable society, the company went public on the Tokyo Stock Exchange's Mothers market in 2015, later moving to the Prime Market in 2022. Its online reuse services have serviced over 9.4 million users across various platforms, including the popular "Oikura" and overseas used agricultural machinery export services. For additional information, visit
Market Enterprise.