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KareCo Celebrates 25 Years of Innovation in Hair Care

KareCo®, known for its line of premium salon-quality hair brushes, is celebrating a significant milestone—its 25th anniversary. This New York-based company has dedicated a quarter-century to revolutionizing hair care, empowering individuals with hair types of all kinds to look and feel their best.

Founded in 2000, KareCo embarked on its journey with a clear mission: to develop high-quality, beautiful hair brushes that cater to every individual's needs and meet the standards of salon professionals. From humble beginnings as a family-run enterprise, KareCo has quickly evolved into an internationally recognized brand, trusted not only by professional hair stylists but also by everyday consumers.

Jennifer Jeziorski, VP of Marketing and Sales, stated, "KareCo started because we wanted to create higher-quality, durable hair tools for licensed cosmetologists. Over the past ten years, we’ve focused our efforts on ensuring that people with all hair types can achieve salon-quality results at home. More hairdressers and salons are using KareCo brushes now than ever before, enabling consumers around the world to create stunning hairstyles by themselves."

One of KareCo’s standout products is the Tangle Buster®, recognized as the brand’s signature brush. Designed to effortlessly detangle and shape hair, it incorporates a flexible, curved paddle that contours to the scalp, minimizing hair breakage. The Tangle Buster collection includes various sizes and colors, allowing consumers to manage and style their hair whenever and wherever they wish.

KareCo continues to innovate, introducing new tools over the years that meet the demands of a diverse clientele. The company’s extension into blowout brushes and classic salon brushes further emphasizes its commitment to outstanding quality and customer satisfaction. KareCo’s extensive range caters to all hair types, from fine to textured, natural curls, wigs, and extensions, ensuring that everyone has access to solutions for their unique hair care needs.

As part of the 25th anniversary celebration, KareCo is excited to announce the launch of new brush designs set to debut in Fall 2025. These innovations will carry forward the legacy of quality and accessibility that has characterized the brand since its inception.

In her closing remarks, Jeziorski expressed pride in the company's journey, reflecting on the themes of passion, innovation, and community support. "We're tremendously proud to reach this milestone. Our success has been defined by the backing of our loyal customers and our drive to inspire confidence and beauty through our products. As we progress into the future, we are committed to creating hair care solutions that resonate with authenticity and quality for all."

KareCo brushes are priced from $8.50 to $25 and are available for purchase online at www.kareco.com and in select retail chains including Walmart, CVS, Meijer, and H-E-B across the nation. For more details and updates, follow KareCo on social media @karecobrushes.

About KareCo®

KareCo® is a family-owned, women-led company that began in 2000 with a focus on creating salon-quality hair brushes. Through extensive product research and innovation, KareCo adheres to high standards and is responsive to the evolving needs of the hair care community. Originally meant to equip licensed hairstylists with tools that promote confidence, the brand’s offerings now extend to consumers, making salon-level hair care attainable at home. For more information, visit www.kareco.com.