See's Candies Teams Up with Kylie Cosmetics for Exciting Flavor Launch
See's Candies and Kylie Cosmetics Collaboration Launch
In a delightful confluence of sweet treats and beauty, See's Candies has joined forces with Kylie Cosmetics to celebrate the debut of Kylie Skin’s Toasted Marshmallow Lip Butter. This collaboration promises to tantalize the senses by combining the indulgent flavors of unique confections with cosmetic allure.
Launch Party Details
On February 8, 2025, See's Candies will kick off this collaboration with a launch event at their shop located in The Commons at Calabasas, California. Often a hotspot for events, the location will be buzzing with fans eager to experience this new partnership firsthand. The initial 300 visitors to the shop will be treated to a complimentary Toasted Marshmallow Lip Butter, alongside sweet samples and exciting giveaways that ensure shoppers leave with more than just chocolates.
Limited Edition Products
The centerpiece of this collaboration is the Toasted Marshmallow Scotchmallows, available for a limited time starting on February 8. Priced at $20, these delightful bite-sized treats will be found in select See's locations in California, Arizona, and the Pacific Northwest as well as online. Each box—adorned in pink and shaped like luscious lips—contains eight pieces of smooth milk chocolate and rich buttery caramel paired with the comforting flavor of toasted honey marshmallow. Though the Scotchmallows don’t include the lip butter, purchasers will receive a special promotional coupon for the lip butter sold separately through Kylie Cosmetics.
A Sweet Twist on an Icon
Leslie Horenstein, CMO and Senior Vice President of See's Candies, commented, "This collaboration takes an iconic customer favorite, the Scotchmallow, and gives it a fun new twist! Bringing beauty and candy together is the perfect combination!" Such innovative partnerships are becoming a hallmark in the consumer products landscape, merging different spheres of interest and appeal.
Celebration and Giveaways
As part of the excitement, See's Candies will hold a Sweet-stakes giveaway from February 8 to February 26, where five lucky winners will each receive an exclusive collaboration box filled with the limited-edition Toasted Marshmallow Scotchmallows, each box personally signed by Kylie Jenner herself. Additionally, winners will snag a $200 gift card to Kylie Cosmetics, making this giveaway a very sweet deal for fans.
About See's Candies
Since 1921, See's Candies has upheld a tradition of crafting candies in line with Mary See's delectable standards. Known for both flavor and customer service, the brand started from a single shop and has flourished into over 250 locations and a robust online presence. Their commitment to quality and nostalgia resonates with consumers across generations.
About Kylie Cosmetics and Kylie Skin
Founded in 2015, Kylie Cosmetics has made waves in the beauty industry, with Kylie Skin launching in 2019 to offer cruelty-free and vegan skincare. In 2020, the company received a significant investment from Coty, aimed at enhancing its global brand presence. Following a brand-refresh in 2021, Kylie’s products now emphasize clean, vegan standards making them widely accessible through various retail channels.
Get Involved
Fans can stay connected for updates regarding this collaboration by following See's Candies and Kylie Skin on social media platforms. Whether you're interested in cosmetics or confections, this limited-time collaboration is a mouthwatering opportunity that should not be missed.