The Cider Market's Impressive Growth Forecast
The cider market is experiencing a remarkable upward trend with Mordor Intelligence reporting its value at
USD 14.18 billion in 2025 and projecting growth to
USD 16.58 billion by 2030. This projected growth represents a compound annual growth rate (CAGR) of
3.19% during the period from 2025 to 2030.
Health-Conscious Consumers Drive Growth
One of the most significant factors driving this growth is the global shift towards health-conscious and low-alcohol lifestyles. As consumers increasingly embrace mindful drinking, both low-alcohol and non-alcoholic cider options are witnessing a surge in demand. For individuals looking to enjoy social settings without compromising their health, beverages with lower alcohol content or zero alcohol are appealing options. Thanks to innovations in the production process such as controlled fermentation and reverse osmosis, cider makers can now offer products that retain their natural apple flavors while reducing alcohol levels. This innovation is paving the way for an exciting range of low-alcohol ciders.
Flavor Innovation Attracting a New Audience
In addition to health trends, flavor innovation continues to play a vital role in the cider industry's evolution. New blends combining tropical fruits, herbs, and botanicals are emerging, elevating cider into a premium and experimental category. Unique flavor profiles such as ginger-lime and passion fruit are enticing consumers, including those who may have traditionally opted for different alcoholic beverages. Furthermore, health-focused ingredients like adaptogens and probiotics are becoming part of cider offerings, enhancing their appeal as refreshing and revitalizing drinks.
The Craft Movement Reshaping Cider
The craft beverage movement is also making significant strides in the cider industry. Independent cider makers are prioritizing authenticity and locality, employing orchard-to-glass methods that spotlight regional apple varieties and traditional fermentation techniques. This artisanal approach helps to cultivate a deep connection with consumers, who increasingly seek brands that offer transparency and rich stories behind their products. Just as the craft beer movement transformed the beer industry, the revival of craft cider is boosting local economies and enhancing cider's reputation as a premium beverage option.
Structural Trends in the Cider Market
The cider market can be dissected into various segments based on several criteria:
- - By Ingredient: Apple Cider, Mixed Fruit Cider, Others
- - By Alcohol Content: Low Alcohol, High Alcohol
- - By Packaging Format: Bottles, Cans
- - By Category: Mass, Premium
- - By Distribution Channel: Supermarkets/Hypermarkets, Specialty Stores, Online Retail, and more
Regional Insights and Emerging Markets
Europe remains the cornerstone of the global cider market, benefiting from longstanding cider traditions in countries like the
United Kingdom, Spain, and
Ireland. Amid regulatory challenges, the focus on premiumization and sustainability efforts is sustaining growth in traditional markets.
In contrast, the
Asia-Pacific region is witnessing the fastest market growth, propelled by rising disposable incomes and a young demographic eager to explore alternative alcoholic beverages. Notably, China's burgeoning middle class and India's evolving regulations on cider labeling are presenting new opportunities for both local and international cider-makers.
Key Players Shaping the Future
The competitive landscape of the cider market features a moderate level of fragmentation. Major players such as
Heineken N.V.,
Carlsberg Group,
Anheuser-Busch InBev,
Molson Coors Beverage Company, and
CC Group Plc are leading the way with extensive portfolios, strategic acquisitions, and sustainability initiatives.
In conclusion, the cider market is on an impressive trajectory, driven by health consciousness, innovation in flavors, and the resurgence of craft beverages. With evolving consumer preferences, both established and emerging brands are well-poised to capture a growing segment of the market.