Brand Experience Expansion
2025-10-03 11:00:25

Creating Unique Brand Experiences from a New Office Space in Tokyo

Expanding Luxury Brand Experiences at Hotel Like Interior



Recently, Hotel Like Interior, a lifestyle brand known for its high-end bed linens and lounge wear, has relocated to a new office in Tokyo. This move is not simply a change of address; it marks a strategic shift towards crafting unique brand experiences that resonate deeply with customers. The company operates under the brand philosophy of providing the comfort of a luxury hotel at home, which they aim to convey through their new office’s design and functionality.

Introduction to the New Office


Upon entering Hotel Like Interior’s new office, visitors are greeted by an inviting brand logo. This new space is less about just being an administrative hub; it's designed to be an immersive environment where the essence of the brand and its products can truly be felt.

Immersive Brand Experiences


The office goes beyond typical working environments by offering a showroom that embodies the atmosphere of both its brands: Hotel Like Interior and Torchid Hotel. Regular product demonstrations with the help of interior coordinators, Instagram Live events, and networking opportunities with customers and partners will be hosted in this space. Here’s a closer look at what each area offers:

HOTEL LIKE INTERIOR Area

This section is characterized by a clean, white aesthetic that highlights the luxurious textures of bed linens and elegant designs. With the use of ambient lighting, this area is created to inspire visitors and allow them to visualize the products in their own spaces. It speaks to the brand's promise of a restful, dreamy sanctuary.

TORCHID HOTEL Area

In contrast, the Torchid Hotel space thrills with vibrant colors and playful details that reflect modern art and culture. This area invites patrons to curate their favorite items, inspiring a sense of personal attachment to the space. The overall vibe is aimed at those who cherish a carefully curated lifestyle.

A Dual Brand Environment


By co-existing under one roof, these two brands provide a balanced yet contrasting atmosphere for employees and visitors alike. The environment allows staff to consistently engage with the brand's identity, strengthening their understanding of the company’s vision and enhancing their interaction with clients. Meeting spaces and reception areas also reflect the brands’ essence, allowing all visitors to experience the lifestyle that Hotel Like Interior promotes.

Recruitment Efforts


As the company continues to grow, Hotel Like Interior is actively seeking new talent to join its expanding team. The focus is on fostering a culture where individuals can thrive and express their unique qualities, allowing their skills to shine across various roles in sales and marketing. The organization prioritizes fitting people into positions that match their strengths, supporting challenges that foster growth.

Hotel Like Interior believes in nurturing a workplace culture that values sincerity and fun in performance. This environment aims to help employees find satisfaction and growth in their work. Interested candidates can find more about the available positions at Hotel Like Interior’s recruitment page.

About Hotel Like Interior


Brand Concept


Hotel Like Interior strives to replicate the experience of sleeping in a luxury hotel in the comfort of one's home. The concept hinges on transforming a typical room into a sanctuary of happiness. With beautifully curated beds that overflow with bliss and romance, the brand redefines rest for its customers.

For a list of stores offering their products, you can visit their site.
  • - Newoman Takanawa Store
  • - Isetan Shinjuku Store
  • - Tokyo Midtown Store
  • - Azabudai Hills Store
  • - Daimaru Shinsaibashi Store
  • - Hankyu Umeda Store

Online Presence


Follow Hotel Like Interior online:

Hotel Like Interior is setting new standards in lifestyle branding through its innovative approach to customer experience and workplace culture.


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Topics Consumer Products & Retail)

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