#USA #Orlando #DoorDash #Jeremiah's Italian Ice #Jelati Cakes

Jeremiah's Italian Ice Takes a Bold Step into the Ice Cream Cake Market

After nearly three decades of delighting customers with its iconic frozen treats, Jeremiah's Italian Ice is making a significant leap into the competitive ice cream cake market. The brand, renowned for its vibrant flavors and exceptional frozen desserts, has introduced a new menu line named Hop-Away Treats, featuring their innovative Jelati® Cakes. This exciting launch is complemented by a strategic partnership with DoorDash, ensuring easy accessibility for customers nationwide.

The Introduction of Hop-Away Treats

With the launch of Hop-Away Treats, Jeremiah's Italian Ice aims to bring the playfulness and bold flavors fans cherish into new, shareable forms. Michael Keller, the company's President and CEO, emphasized the brand's commitment to addressing customer needs by providing exciting options for celebrations, family gatherings, and everyday treats. "For years, our guests have purchased their ice cream cakes elsewhere – but we're ready to change that," stated Keller, signaling their intent to capture a market segment that has historically favored competitors.

The centerpiece of this new menu is the Jelati® Cake, which creatively includes layers of Jeremiah's celebrated Italian Ice combined with rich Soft Ice Cream and a variety of indulgent Layer-Ins inspired by their best-selling items. Customers will find these delicious cakes available in three initial flavors: OREO® Mud Pie, Strawberry Shortcake, and Birthday Cake, with plans for seasonal varieties throughout the year. Each cake serves between 8 to 10 people and is priced at approximately $30, offering a cost-effective dessert option at just $3 per serving.

Exciting New Offerings

Apart from Jelati® Cakes, Hop-Away Treats will also feature a few additional enticing items:

• - OREO® Ice Cream Sandwiches: Delightfully creamy Soft Ice Cream nestled between classic OREO® cookies, available for individual purchase or in convenient packs of 6.
• - Hop & Go Quarts: Quart-sized containers of refreshing Italian Ice and Jelati, perfect for sharing or enjoying on your own at home.

Erin Buono, Director of Research and Development at Jeremiah's, shared the ethos behind the new offerings, saying, "Our goal is simple at Jeremiah's: create treats that spark joy. Each Jelati® Cake or OREO® Ice Cream Sandwich is designed not just to satisfy sweet cravings but to enhance moments of happiness at home."

Designed for Convenience

Recognizing the shift in consumer preferences toward convenience without compromising quality, Jeremiah's has invested in innovative packaging and design for Jelati® Cakes. These cakes are not only crafted for magnificent flavor but also designed for safe delivery, particularly in warmer markets. The custom boxes are engineered to prevent movement and damage during transport.

The collaboration with DoorDash allows customers to have these delightful treats delivered directly to their homes, thus creating new avenues for order fulfillment and brand expansion. Keller mentioned this strategic partnership as a pivotal moment for Jeremiah's, facilitating a broader reach and accessibility for their loyal fanbase.

Building on a Legacy

Jeremiah's Italian Ice has carved out a niche in the dessert landscape since its inception in 1996. Their dedication to providing unique and flavorful experiences, coupled with a commitment to outstanding customer service and community involvement, has solidified their place in the hearts of dessert lovers across the United States. With over 160 locations spanning various states, including Florida, Texas, and North Carolina, the brand is poised for continued growth through franchising opportunities across the southern U.S.

As they embark on this exciting chapter with the Hop-Away Treats line, Jeremiah's Italian Ice remains focused on delivering memorable experiences that resonate with both new and existing customers. For more information or to order Jelati® Cakes and other Hop-Away Treats, customers can visit the Jeremiah's Italian Ice website or utilize the Jeremiah's Rewards and DoorDash applications.

In conclusion, with its bold introduction into the ice cream cake segment, Jeremiah's Italian Ice is set to redefine dessert experiences, ensuring that every bite is filled with joy and indulgence, reaffirming their motto to 'LIVE LIFE TO THE COOLEST®.'