Join the Inner Branding Seminar for Business Leaders in Osaka this November

Inner Branding Seminar for Leaders in Osaka

Imajina Co., Ltd., headquartered in Tokyo's Chiyoda Ward and led by CEO Yoshiki Sekino, is excited to announce a free Inner Branding Seminar targeting business leaders on November 27, 2025, in Osaka City. This seminar aims to enhance corporate brand value and address the pressing challenges faced by many managers today.

Addressing the Gap Between Generational Expectations

According to a survey by HRPro, an overwhelming 88% of managers express concerns about employee development. Many managers struggle with the perceived lack of initiative from new and younger employees, while the younger generation—specifically Generation Z—harbors strong aspirations for growth but also significant anxiety regarding their careers. The seminar seeks to resolve this disconnect not merely as a question of employee individuality, but through a reevaluation of how management training and branding philosophy are implemented within organizations.

Rising Concerns of the Younger Generation

Recruit Management Solutions’ 2025 survey illustrates that a significant 30.1% of new hires are worried about their potential for growth, marking an increase of 4.6 points from the previous year. Interestingly, while there is a pronounced craving among Generation Z for a supportive working environment (69.4%), the continued struggles faced by management to effectively nurture these employees often result in defensive attitudes stemming from a mismatch between expected and provided developmental support.

Proposed Solutions: Strengthening Management and Branding

At the seminar, attendees will benefit from the expertise of Yoshiki Sekino, who has assisted over 3,000 companies in fostering growth. Recognized for his contributions to talent development, Sekino emphasizes the integral role of management in cultivating corporate culture. He will provide actionable insights into specific inner branding strategies that leaders can implement immediately to transform employee anxieties into proactive actions.

The seminar will discuss:

- Management Enhancement Program: Developing managers into aspirational figures who can positively influence their teams.
- Brand Philosophy Integration: Creating systems that empower employees to embody company values and drive autonomous growth.

The focus will be on transforming managerial roles rather than simply demanding changes from younger employees, thus fostering an engaging corporate culture where employees feel excited about their future contributions.

Speaker: Yoshiki Sekino, CEO of Imajina Co., Ltd.

Yoshiki Sekino embarked on his journey at age 15, moving to the United States, where he later established Imajina Co., Ltd. in New York at age 26. Recognizing the significance of effective employee development in successful companies inspired him to return to Japan in 2006 and specialize in inner branding—enabling organizations to enhance both internal culture and external messaging.

As a committed advocate for robust management development, Sekino has also authored a successful series of publications, including his latest work, The Power of Management, which collectively sold over 560,000 copies.

Sekino states, “It is easy to lament the perceived lack of initiative among younger employees. However, the reality that 88% of managers struggle with development signals that the issue lies not within the individual but within the systems of development in place. Generation Z has an intense desire for growth, and organizations can convert their anxieties into powerful motivation if executives prioritize managerial training and brand philosophy integration. During the seminar, we will discuss practical methods for achieving this transformation.”

Seminar Details

- Name: Inner Branding Seminar for Business Leaders in Osaka
- Date: November 27, 2025 (Thursday) from 6:00 PM to 7:30 PM (Doors open at 5:45 PM)
- Venue: Congress Square Grand Green Osaka, 4th Floor, South Building
- Location: 5-54 Daifukucho, Kita Ward, Osaka, 530-0011
- Target Audience: Business leaders, HR managers, and emerging executives seeking solutions for employee development and initiative promotion.
- Cost: Free of charge
- Registration Link: Register Here

About Imajina Co., Ltd.

Initially based in the United States, Imajina Co., Ltd. started as a consulting firm aiding Japanese companies in expanding overseas. With a mission to enhance the effective communication of Japanese companies' appeal, they later moved their headquarters back to Japan to focus on domestic branding initiatives. By integrating both inner and outer branding at a systemic level, Imajina facilitates significant corporate growth.

Their vision is to transform consciousness among business leaders, driving change within companies that can ultimately support societal evolution. Through branding, they aspire to create a future where both employees and customers believe in a compelling vision of what lies ahead.

Company Name: Imajina Co., Ltd.
CEO: Yoshiki Sekino
Location: 3-5-2 Kojimachi, Chiyoda Ward, Tokyo 100-0015
Website: www.imajina.com