Pure Glow to Open New Dallas Studio Offering Luxury Airbrush Tanning Services

Pure Glow Opens New Studio in Dallas on December 27, 2024



Pure Glow, a renowned name in the airbrush tanning industry, is thrilled to announce the grand opening of its latest location in Dallas, Texas, on December 27, 2024. This newly established studio signifies Pure Glow's commitment to expanding its footprint across the United States and marks the brand's first venture into the Lone Star State.

Located at the vibrant Mockingbird Station, the Dallas studio promises an exclusive tanning experience that beautifully merges beauty and wellness in an atmosphere akin to a spa. Clients can look forward to Pure Glow's uniquely crafted tanning procedure, which is free from fragrances and stickiness, offering a tailored approach that ensures an even, natural-looking tan without the risks associated with harmful UV rays.

To celebrate this significant milestone, Pure Glow Dallas is offering an attractive promotion: a five-pack of tanning services at just $189, a notable discount from the regular price of $275, thus providing clients with savings of $86.

Shannon Williams, the franchise owner of the Dallas studio and an experienced beauty entrepreneur, expressed her enthusiasm about introducing Pure Glow to the local community. She stated, "Dallas presents the perfect market for Pure Glow's innovative airbrush tanning approach. Our focus on offering a healthier alternative to traditional tanning, along with a serene and aesthetically pleasing environment, is bound to resonate with Dallas residents. I am eagerly looking forward to welcoming the community to this upgraded tanning journey."

The Dallas franchisee has a remarkable track record in the beauty sector, having pioneered trends well in advance of their mainstream appeal. In 2011, she took the initiative to become the first franchisee of Drybar, convincing its co-founder, Michael Landau, to let her establish the brand's first location outside Los Angeles. Currently, she manages seven Drybar stores across the Dallas-Fort Worth area.

Pure Glow's Dallas studio is designed with a strong emphasis on customer comfort and aesthetic appeal, incorporating the brand's signature style developed in collaboration with the esteemed New York design firm Heitler Houstoun.

Founded by Lauren Rampello Becotte, Pure Glow swiftly gained recognition as a leader in the airbrush tanning sector, focusing on organic ingredients that commit to health-conscious beauty. With Dallas becoming its third city, the brand plans to extend its services to additional cities such as Detroit, Nashville, Milwaukee, Sarasota, Cleveland, and Raleigh in 2025.

To book your first appointment at the newly opened Dallas location or to acquire more information about franchise opportunities, visit the Pure Glow Dallas website.

Topics Consumer Products & Retail)

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