Letra at 2027 Show
2026-08-27 06:04:26

Explore Letra's Unique Collection at Tokyo International Gift Show 2027

Letra, a brand proudly managed by Sol of Tokyo, will be showcasing its latest products at the Tokyo International Gift Show. From September 2nd to 4th, visitors can experience the charm of handcrafted items and discover the unique Mercado bag collection for the 2027 Spring/Summer season. Letra DECO will also unveil a range of interior goods, fusing traditional Mexican craftsmanship with refined Japanese design.

The 2027 collection is themed ‘True to Yourself’, encouraging individuals to be genuine and embrace their true selves. The philosophy highlights the importance of being honest about one’s feelings and values, allowing personal expression and appreciation for one's taste. It is a reminder to always cherish what resonates with us authentically. Letra and Letra DECO aim to bring color to your everyday life, reflecting your true self.

In today's fast-paced world where trends and values shift rapidly, Letra advocates for mental well-being by promoting honest self-expression. The collection seeks to nurture a sense of comfort by allowing individuals to feel good about themselves without being influenced by societal evaluations or fleeting trends. Each piece within the collection has been crafted with care, ensuring that they resonate with personal values and serve as a soothing reminder of one's identity.

Throughout the exhibition, attendees can expect to find a wide range of products, including vibrant Mercado bags and distinctive Indian accessories, which serve as a means for individuals to confront their preferences and reconnect with their authentic selves. The warm products reflect not just style but also a journey towards self-acceptance and celebration of personal tastes.

Exhibition Details:
  • - Event: Letra & Letra DECO Exhibition at the Tokyo International Gift Show
  • - Dates: September 2nd (Wed) - September 4th (Fri)
  • - Hours: 10:00 AM - 6:00 PM (final day until 5:00 PM)
  • - Location: Tokyo Big Sight, West Exhibition Hall, West 2-23-07, 135-0063 Koto-ku, Tokyo, Japan

The exhibition is appointment-based, allowing participants to preview and order new products early. Connect with us to schedule an appointment. This event is exclusively for business professionals.

Letra aims to provide not just beautiful products but also a commitment to social responsibility, ensuring sustainable production while honoring Mexican cultural craftsmanship. Letra is on a mission to promote traditional craftsmanship and contribute to the vocational training of artisans, ensuring long-term stability for Mercado bag makers. Up to now, Letra has gradually increased the presence of Mercado bags in Japan, showcasing a commitment to social good and preserving cultural heritage.

Don’t miss the chance to engage with Letra's captivating collection at the Tokyo International Gift Show. For more information on the brand and to explore the collection online, visit:

For inquiries, please contact:
Yamashita: [email protected]
Kusuda: [email protected]

Founded in 1998, Sol of Tokyo continues to innovate in women’s apparel and accessories, with Letra emerging as a key brand since its debut in 2014. The company strives for timeless craftsmanship while pursuing sustainable production practices, reinforcing a brand commitment to quality, authenticity, and cultural richness.


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Topics Consumer Products & Retail)

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