#USA #Doceree #Short Hills #Admanager #Site LLM

Admanager Unveils Site LLM: A Groundbreaking AI for Healthcare Publishers

In an age where generative AI tools dominate information searches, Admanager, powered by Doceree, has launched an innovative private AI assistant called Site LLM. This state-of-the-art tool is specifically designed to help healthcare publishers reclaim and enhance audience engagement that has significantly diminished due to the allure of AI-driven responses.

The Challenge of AI in Healthcare Publishing

Healthcare publishers are currently grappling with an alarming trend: as clinicians increasingly rely on generative AI for quick clinical answers, their web traffic has dwindled. Studies reveal that a staggering 69% of health-related inquiries are answered through AI-generated content, often before users even reach publisher websites. Additionally, 63-85% of Google searches conclude without any clicks, a concern for publishers witnessing declines in click-through rates by 34-46% across essential categories.

This downward spiral doesn't just impact traffic; it translates into fewer ad impressions, a slow-down in subscription growth, and a dip in Continuing Medical Education (CME) participation. Overall, healthcare publishers are experiencing 15-29% revenue reductions year-over-year, exacerbated by non-human web traffic now accounting for about 50% of all traffic, with 32% of that linked to malicious bots scraping content.

Introducing Site LLM: A Publisher-Controlled AI Solution

Site LLM aims to reverse these negative trends by serving as a private AI assistant that is fully embedded within the digital landscape of healthcare publishers. Unlike existing AI technologies that rely on external content, Site LLM is trained exclusively on verified, peer-reviewed medical resources owned by publishers.

Key Features of Site LLM:

• - In-House AI Training: Tailored to use only domain-specific content without drawing from external data sources, maintaining content integrity.
• - No Data Leakage: Operates entirely within the publisher's digital infrastructure to protect sensitive information.
• - Engagement Focused: Keeps healthcare professionals engaged on trusted publisher sites rather than redirecting them to generic AI platforms.
• - HIPAA Compliance: Built with strict regulatory adherence, making it audit-ready for the healthcare environment.
• - Monetization Opportunities: Integrates AI Ads for contextual advertising, allowing publishers to explore compliance-friendly monetization within interactions.

As stated by Harshit Jain, Founder and Global CEO of Doceree, “Publishers created the content that trained the AI ecosystem, and now Site LLM empowers them with an AI that enhances their platform rather than drains its value.”

Strategic Advantage for Healthcare Publishers

The release of Site LLM reflects a significant shift in the landscape of healthcare media. As the tool is part of the broader Publisher AI Suite, it not only counters traffic erosion but also addresses revenue fragmentation and content ownership concerns.

With capabilities like the AI Ads feature, which provides premium, contextual ad scenarios directly within AI interactions, Site LLM positions publishers as active participants in the evolving AI narrative rather than as passive casualties.

The Path Forward

Healthcare publishers who grasp this unique proposition and adopt Site LLM are set to reshape the future of medical media. The Vice President of Product Innovation at Admanager, Varun Hasija, emphasizes this belief, saying, “Publishers embedding AI into their infrastructure will write the new chapter of healthcare publishing.”

As the AI landscape rapidly evolves, healthcare publishers can learn more and explore deployment options at Doceree's Publisher AI Suite.

With Site LLM, the focus squares back on publishers, allowing them to reclaim their role in delivering authoritative, quality healthcare content tailored for the needs of healthcare professionals. This initiative marks a pivotal moment in harnessing AI technology for empowerment in the digital age.