#United States #Salt Lake City #Sales Performance #Fullcast #GTM Live

Fullcast's GTM Live: Redefining Sales Strategies

In an era where the sales landscape is continuously evolving, Fullcast has set the stage for an extraordinary one-day event, GTM Live. Scheduled for August 28, 2025, in the scenic Silicon Slopes of Salt Lake City, Utah, this exclusive gathering promises to be a game-changer for Go-to-Market (GTM) leaders eager to enhance their sales strategies and operational effectiveness.

The Need for Innovation in Sales Management

Navigating the challenges of modern sales is more complex than ever. As Ryan Westwood, Co-founder and CEO of Fullcast, insights, "GTM leaders are expected to do more with less." This creates an urgent need for innovative approaches that allow sales teams to achieve higher quotas with fewer resources. The GTM Live event is aimed directly at addressing these challenges, empowering revenue leaders with tools and insights to optimize their strategies effectively.

An Elite Lineup of Speakers

Attendees at GTM Live will benefit from the wisdom of an impressive array of industry experts. Among the confirmed speakers are:

• - Ryan Westwood (CEO of Fullcast)
• - Aditya Gautam (Tech Lead in Machine Learning at Meta)
• - Louis Poulin (Former Head of RevOps for AWS, PayPal)
• - Erik Charles (Former CMO of Xactly)
• - Tanner Lacey (Co-founder of Spiff)
• - Matthew Volm (CEO of RevOps Co-op)

This distinguished group will share their knowledge, offering invaluable experiences that can shape the future of attendees' sales planning.

A Unique Workshop Environment

What sets GTM Live apart from typical sales conferences is its focused, workshop-based environment. Forget about the noisy expo halls and overwhelming vendor booths. This event is crafted for hands-on learning. Participants will collaborate directly with experts to develop actionable GTM strategies tailored to their specific challenges. Attendees can expect a blend of keynote sessions, executive roundtables, and breakout workshops all geared towards fostering practical insights and solutions.

Building Instead of Listening

Unlike traditional conferences, GTM Live encourages participants to roll up their sleeves and engage in real problem-solving exercises. Attendees will not only develop their strategies but can also create actionable sales plans under the guidance of some of the best minds in the industry. As Amy Cook, Co-founder and CMO of Fullcast, states, "GTM Live isn't another sales conference. You'll gain practical, actionable insights and, if you choose, an annual plan built with some of the best revenue leaders in the world."

Exclusive Attendance Opportunities

Due to the exclusive nature of the GTM Live event, attendance is limited. Interested participants are encouraged to apply promptly to secure their spot in this unique planning experience. This event provides an ideal opportunity for CEOs, Chief Revenue Officers (CROs), and Revenue Operations (RevOps) leaders to rethink their GTM strategies for FY2026 in collaboration with industry veterans.

Event Details

• - Date: August 28, 2025
• - Location: Silicon Slopes, Salt Lake City, UT
• - Application Process: Due to limited spots, interested participants can apply to attend through the Fullcast website.

Get ready to elevate your sales game at Fullcast's GTM Live, where innovation and collaboration meet to forge the future of sales management.