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Cuisine Solutions Partners with IRONMAN for Endurance Nutrition

In an exciting development for athletes and health enthusiasts alike, Cuisine Solutions®, the trailblazer in sous vide cooking, has been named the Official Sous Vide Food Partner for the IRONMAN® North American Series. This multi-year collaboration, which will span across 43 events in 2026, aims to provide athletes with innovative and nutrient-rich food options, specifically their renowned sous vide egg bites and premium proteins.

A Commitment to Quality Nutrition

Cuisine Solutions is celebrated for producing high-quality, clean ingredient foods. Their sous vide egg bites and proteins are meticulously crafted to ensure consistency in taste and nutritional value. Through this partnership, not only will these products be available at popular retail locations like Starbucks, Costco, and Walmart, but they will also cater directly to the needs of endurance athletes.

Felipe Hasselmann, the CEO and President of Cuisine Solutions, shared his personal excitement regarding the partnership, revealing his own experiences at the IRONMAN 70.3 Maine event where he consumed multiple sous vide egg bites throughout the weekend. This involvement inspired him to explore a partnership that would merge their culinary strengths with IRONMAN's dedication to endurance sports.

Precision Cooking for Peak Performance

Hasselmann elaborated, "IRONMAN focuses on experiences while we focus on creating memorable meals. Our products, particularly our protein-packed options, will offer healthy nutritional choices for all participants in IRONMAN events."

Mark O'Donnell, CFO and EVP of Cuisine Solutions, echoed this sentiment, emphasizing the need for reliable energy sources on race day, which aligns seamlessly with the precision inherent in sous vide cooking. This partnership aims to emphasize the quality of meals athletes consume while preparing for and competing in events, enhancing their overall endurance experience.

Major Events and Future Innovations

In addition to this partnership, Cuisine Solutions will also act as the title sponsor for two major events in 2026: the Cuisine Solutions IRONMAN 70.3 Eagleman and the Cuisine Solutions IRONMAN 70.3 Washington Tri-Cities. These events will not only spotlight the culinary excellence of Cuisine Solutions but will also serve as a platform to showcase the importance of proper nutrition in athletic performance.

The leadership at IRONMAN has voiced strong support for this partnership, noting that the commitment from Cuisine Solutions to provide high-quality and clean nutritional options aligns with their mission. Yanni Andreopoulos, Executive Vice President of Global Partnerships at The IRONMAN Group, stated, "We are proud to partner with an organization that values performance and quality food, enhancing the experience for our athletes."

A Legacy of Culinary Innovation

With a team of over 100 award-winning chefs and their innovative CREA think tank, Cuisine Solutions is devoted to redefining expectations in the culinary landscape. From enhancing professional kitchens to providing ready-to-eat products for home cooks, they are committed to not only delivering quality but also embracing sustainability and community involvement.

Conclusion

This partnership between Cuisine Solutions and IRONMAN marks a significant step in the fusion of sports and culinary innovation. As athletes gear up for competitions, they can look forward to supporting their performance with high-quality, chef-crafted sous vide options that promise to elevate their nutritional game and enrich their IRONMAN experience.