Revolutionizing Retail: The Launch of ShelfOptix with Robotics and AI

The Launch of ShelfOptix: A New Era in Retail Intelligence



In a remarkable innovation for the retail sector, Brain Corp and Driveline have introduced ShelfOptix, a pioneering service that integrates robotics and artificial intelligence to deliver unmatched shelf intelligence to retailers. This subscription-based service aims to address the significant $1.7 trillion inventory distortion gap faced by the retail industry. With the ability to provide precise shelf insights without the burden of technology ownership, ShelfOptix stands as a game-changer in retail management.

Understanding the Challenges of Retail Inventory



Retailers have long confronted challenges in maintaining accurate in-store inventory visibility. Issues such as out-of-stocks, phantom inventory, and compliance failures contribute substantially to revenue losses, leading to an estimated $1.7 trillion a year in inventory discrepancy costs. The situation is exacerbated by consumers' reactions; studies reveal that about 70% of shoppers are likely to switch brands or retailers upon encountering an out-of-stock product.

Introducing the ShelfOptix Solution



ShelfOptix transforms how retailers and brands can monitor and manage their shelf presence. By implementing a fleet of BrainOS®-powered shelf-scanning robots in conjunction with Driveline's extensive retail service workforce, which boasts over 15,000 field representatives, retailers are given a robust edge in inventory oversight and management. This service allows companies to enjoy enhanced visibility and actionable insights, ultimately supporting improved on-shelf availability and strategic decision-making.

"With robot-powered shelf intelligence delivered through the simplicity of a fully managed service, ShelfOptix is making accurate shelf insights more accessible at scale," said David Pinn, CEO of Brain Corp. This service is designed to eliminate the complexity and cost traditionally associated with in-house technology management.

Pilot Programs with Major Retailers



Currently, ShelfOptix is undergoing initial pilot programs with several substantial U.S. retailers, including Southeastern Grocers, the parent company of well-known grocery chains like Winn-Dixie and Harveys Supermarket. These pilot initiatives focus on enhancing understanding of on-shelf availability (OSA) and compliance performance, effectively showcasing how instant access to shelf data can facilitate faster issue resolution.

Anthony Hucker, Chairman and CEO of Southeastern Grocers, emphasized the importance of visibility in retail: "You can't fix what you can't see, and in retail, that visibility is the foundation for delivering on our promise to the customer." The early days of the pilot have already evidenced that with ShelfOptix, retailers can rapidly identify on-shelf problems and address them accordingly.

An Innovative Model for Retail Intelligence



ShelfOptix's effective model combines:
  • - Portable Shelf-Scanning Robots: Designed for easy transport, these robots traverse store aisles to collect real-time data on inventory.
  • - Service-Based Approach: Retailers gain access to critical insights without the need for operational burdens.
  • - Nationwide Coverage: A large network of field representatives ensures comprehensive data collection and analysis for improved inventory management.

Randy Wilson, CEO of ShelfOptix, elaborated on the revolutionary aspect of this service by stating, "For decades, retailers and brands have had to make strategic decisions without a clear view of what's really happening on shelves. ShelfOptix changes this by delivering a level of visibility the industry has never had before."

Conclusion



As the retail landscape continues to evolve, services like ShelfOptix represent the future of inventory management, effectively removing the guesswork involved in retail operations. With the potential deployment of thousands of robots by the end of 2026, the implications for retailers looking to streamline their operations and enhance customer satisfaction are tremendous. For more information, visit ShelfOptix.com.

Topics Consumer Products & Retail)

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