#South Korea #Seoul #Hugel #K-Beauty #Letybo

Hugel Celebrates 15 Years of Letybo at H.E.L.F. Symposium

On September 14, 2025, Hugel Inc., a prominent player in the global medical aesthetics landscape, convened its highly anticipated global medical symposium, H.E.L.F. (Hugel Expert Leader's Forum) at Seoul Dragon City. This significant event marks not only the milestone of 15 years since the introduction of their botulinum toxin product, Letybo, but also the company's ongoing commitment to medical aesthetics innovation and education.

The event attracted around 220 professionals from over 25 countries, the highest ever at a Hugel symposium. Themed “K-Beauty Redefined Beyond the Ideal”, the symposium aimed to delve into the evolving perceptions of beauty and aesthetic treatments across various cultural landscapes. The gathering highlighted Korea's influence in the global beauty arena, showcasing how local standards can adapt and resonate worldwide.

A Platform for Knowledge Exchange

Since its inception in 2013, the H.E.L.F. symposium has grown into a crucial platform for sharing cutting-edge insights and clinical techniques in medical aesthetics. This year's program included a series of lectures and discussions that spanned crucial topics such as botulinum toxins, hyaluronic acid fillers, and absorbable sutures. Esteemed speakers comprised leading experts in the field, both from South Korea and internationally, ensuring a rich exchange of knowledge.

The symposium was divided into three main sessions:
1. “K-Beauty Waves Redefining Beauty Standards with Personalized Aesthetics”
- This session tackled how personalized treatments can cater to a diverse set of beauty standards across different cultures. Keynote speakers included Dr. Kyu-Ho Yi from YouI Clinic, Dr. Konstantin Frank of the University of Regensburg, and Dr. Hyeon Jeong Park from Samsung White Dermatology Clinic, who shared their expertise on adapting Korean aesthetic methods to meet global expectations.

2. “Sculpting with Precision: A Comprehensive Approach to Facial Contouring”
- Focused on techniques for achieving balanced facial aesthetics, this session featured insights from Dr. Erik Koppert, a prominent figure in aesthetic medicine in Australia, along with top Korean surgeons. Discussions revolved around procedural advancements and individualized approaches to facial enhancement.

3. “Spectrum of Possibilities: A Multi-faceted Approach to the Future of Aesthetics”
- This final session showcased innovative clinical cases using Letybo, discussing effective strategies for its application. Esteemed speakers included Dr. Hae-Jin Lee from Yonsei AB Dermatology, Dr. Ayaka Nishikawa from Shonan Beauty Clinic, and Hosung Choi of Piena Clinic. It concluded with a lively panel discussion moderated by Dr. Hong, fostering rich dialogue among attendees.

Setting the Stage for Future Innovations

A spokesperson from Hugel emphasized the company's dedication to advancing the medical aesthetics field: “As a global leader, we will drive the K-Beauty movement by delivering comprehensive solutions including botulinum toxin, hyaluronic acid fillers, sutures, and cosmetics. We are committed to enriching the aesthetics industry through academic initiatives and by facilitating substantial knowledge exchanges globally.”

About Hugel

Founded in 2001, Hugel stands as a pioneer in medical aesthetics, focusing on the development of injectables for skin rejuvenation, including botulinum toxin and hyaluronic acid fillers. The company has a significant presence in approximately 70 countries and operates nine international subsidiaries, fortifying its position as a market leader in South Korea. Hugel also holds the unique distinction of being the only South Korean company with regulatory approvals in the three largest global markets for botulinum toxin: the United States, China, and Europe, maintaining rigorous standards of safety and efficacy.

In conclusion, the H.E.L.F. symposium served as an exemplary affirmation of Hugel’s enduring commitment to innovation and excellence in the ever-evolving field of medical aesthetics.