Exciting New Collaboration Between Guzman y Gomez and Nobaman Games Launches This Summer

Guzman y Gomez x Nobaman Games Collaboration

The Australian fast-casual Mexican kitchen, Guzman y Gomez (GYG), is thrilled to announce its first collaboration with popular gaming commentator Nobaman Games. This partnership is set to kick off on July 18, 2025, and will run until August 31, 2025. Known for his comedic style and insights into the world of gaming, Nobaman has garnered an impressive following of approximately 750,000 subscribers on YouTube and over 170,000 followers on X (formerly Twitter).

As the self-proclaimed 'Caribbean Burrito Lover,' Nobaman will introduce a specially curated collaboration menu, complemented by exclusive artwork-inspired merchandise. This exciting partnership promises to immerse fans in a unique experience that blends gaming culture with fresh and tasty Mexican cuisine.

Event Details

Event Name: Nobaman x Guzman y Gomez Japan
Duration: July 18, 2025, to August 31, 2025
Locations:

- Guzman y Gomez Shibuya
- Guzman y Gomez Laforet Harajuku
- Guzman y Gomez FOOD&TIME ISETAN Atre Shinagawa
- Guzman y Gomez Aoyama
- Guzman y Gomez Akasaka

Find locations here

Features of the Collaboration

- Exclusive Nobaman x GYG Food Sets: Two unique food sets will be available, each including a special Dr Pepper promotional item and trading cards.
- Shop-Exclusive Collaboration Merchandise: Limited edition items will be available in-store for customers who purchase the collaboration food sets.
- EC Exclusive Merchandise: Negaining fans a chance to grab exclusive items online. Pre-orders will occur from June 17 to June 23, 2025, with shipments expected in mid-July. Order here
- Secret Event: A special surprises event with Nobaman is set for July 20, 2025. More details will be available on the purchase site.

This collaboration is produced in partnership with Think Innovation Inc. and supported by Guzman y Gomez Japan.

About Guzman y Gomez

Guzman y Gomez specializes in delivering authentic Mexican food like burritos, nachos, and tacos, all made with fresh ingredients and prepared by hand. The brand's commitment to quality and freshness sets it apart from traditional fast food. Every item on the menu, from the various fillings in their signature burritos to the pico de gallo and homemade guacamole, is prepared daily by dedicated staff. The meticulous management of all ingredients ensures that customers enjoy the genuine flavors of Mexican cuisine in a casual and enjoyable setting.

GYG's mission is to share the vibrant essence of real Mexican flavors and Latin culture with Japan in a way that is both free and fun.

Official GYG Website: gyg.jp
GYG App: Download here

About Nobaman Games

Nobaman Games is a prominent gaming creator with over 750,000 YouTube subscribers and a substantial fanbase on various platforms. He is known for his engaging simulation game playthroughs and distinctive review style. His videos combine sharp observation with unique presentation, earning him a solid reputation in the gaming community. Nobaman also participates in a diverse range of projects, including live-action content, gadget reviews, and merchandise development, showcasing his deep passion for gaming, particularly his love for GYG’s Caribbean burrito.

Nobaman's Links: