Robbins LLP Calls on CELH Shareholders for Participation in Class Action Lawsuit Against Celsius Holdings, Inc.
Robbins LLP Calls on CELH Shareholders for Class Action
Robbins LLP, a prominent law firm focused on shareholder rights, is urging investors who purchased Celsius Holdings, Inc. (NASDAQ: CELH) securities between February 21, 2025, and June 3, 2026, to contact them regarding an ongoing class action lawsuit. This legal action comes as a response to serious allegations concerning the company's marketing and safety practices, particularly relating to its Alani Nu energy drink products.
Background of the Class Action
Celsius Holdings has come under scrutiny after the acquisition of Alani Nutrition LLC, a creator of highly caffeinated drinks, which was announced on April 1, 2025. The allegations state that the company misled investors about the safety of these energy drinks, particularly in regards to their consumption by teenagers. The lawsuit claims that the Alani Nu drinks contain 200 milligrams of caffeine per 12-ounce serving—a figure well beyond the 100-milligram limit recommended for teens aged 12 to 17. Despite acknowledging the risks associated with elevated caffeine consumption in this demographic, Celsius is said to have marketed these drinks aggressively towards young consumers.
The complaint outlines multiple failures on the part of Celsius during the class period:
1. Failure to disclose cardiac risks: Allegations suggest that the company did not adequately inform investors about the potential cardiac risks linked to the consumption of Alani Nu drinks.
2. Marketing to vulnerable demographics: Celsius is accused of targeting its products at teenagers, despite being aware of the heightened health risks involved.
3. Reputation and revenue implications: The complaint asserts that the misleading statements made by the company have adversely affected its business and reputation, resulting in a material decline in stock value that could have been avoided with honest disclosures.
The Impact of Allegations on Stock Value
The impact of these allegations on Celsius's stock was significant. Following reports of a wrongful death lawsuit involving a 17-year-old Texas cheerleader linked to Alani Nu drinks, Celsius's share price dropped notably. The family of the cheerleader claimed that her death was related to an enlarged heart caused by the consumption of these beverages, citing inadequate warnings about the associated cardiac risks. Consequently, on April 10, 2026, Celsius's stock fell by 4.18%, a clear indication that investor confidence was shaken.
The situation escalated on June 4, 2026, when Texas Attorney General Ken Paxton announced an investigation into Celsius, focusing on allegations that it had violated the Texas Deceptive Trade Practices Act by misrepresenting the safety of its high-caffeine beverages. Not surprisingly, this announcement led to an additional 7.53% decline in the stock price, indicative of mounting concerns from investors.
Who Can Participate in the Class Action?
The class action is open to all investors who bought Celsius Holdings stock during the defined period. Those who experienced losses are encouraged to reach out to Robbins LLP for guidance and to understand their legal rights under federal securities laws. Notably, participating in the lawsuit does not incur any costs, as Robbins LLP operates on a contingency fee arrangement.
Role of the Lead Plaintiff
The class action will appoint a lead plaintiff, representing the interests of all members in this lawsuit. Investors interested in taking on this role must reach out to Robbins LLP before the lead plaintiff deadline of November 3, 2026. However, it's essential to note that investors can still benefit from any possible recovery from the lawsuit without being a lead plaintiff.
Contacting Robbins LLP
Investors looking for more information related to the Celsius Holdings class action lawsuit can contact Robbins LLP by completing an inquiry form, reaching out to attorney Aaron Dumas, Jr. via email, or calling (800) 350-6003. The firm is dedicated to representing shareholders and restoring value lost through corporate misconduct, reinforcing the importance of having complete and accurate information available to investors.
In summary, those impacted by the recent downturn in Celsius Holdings’ stock should consider taking action, as legal avenues are available to seek redress for losses incurred during the class period. Robbins LLP stands ready to assist all eligible investors in navigating this critical legal landscape.