Premier Protein Encourages You to Kickstart Your New Year on January 5 with Free Shakes

A Fresh Start with Premier Protein

As we immerse ourselves into the New Year, the reality of post-holiday recovery hits us like a ton of bricks. January 1 often presents challenges; after all, it’s not just about celebrating — it’s about finding the motivation to dive back into our daily routines. Premier Protein understands this dilemma and is proposing a fresh start time for many: January 5.

In collaboration with actress and comedian Michelle Buteau, Premier Protein is redefining the New Year’s commencement by declaring January 5, 2026, as the official day to kickstart one's goals. This initiative comes after the festivities of New Year’s Eve which can leave most feeling drained, thus January 5 stands as a more realistic moment to set resolutions and ambitions.

The Shake-Up: Free Protein Shakes!

To celebrate this new tradition, Premier Protein will be offering free High Protein Shakes to energize go-getters across specific cities. From January 5 to January 9, anyone living in New York City, Los Angeles, Chicago, Philadelphia, Miami, and Atlanta can partake in this energizing giveaway. Visitors to GoGet2026.com can request a complimentary shake available for delivery between 5 a.m. and 9 a.m.

Such gestures not only uplift spirits but also offer nourishment with 30g of protein, perfectly timed to energize those early mornings. With flavors ranging from Chocolate to Café Latte, there's something to entice every palate.

Comedy Meets Activism

The promotional campaign is highlighted by a “Protein Drop,” during which Buteau humorously acknowledges that while January 1 might scream “New Year,” for many, it's not quite time to jump into high gear. “Even though it's New Year's Day I am NOT in Go Get 'Em mode yet,