Reset Your Spring Fatigue with TOJI
As the cherry blossoms bloom and the temperatures rise, spring often brings a wave of fatigue. TOJI, a wellness brand based in Setagaya, Tokyo, aims to alleviate that fatigue with the introduction of its new 4-pack sake kasu bath powders. Available from May 4, 2026, which is celebrated as "Midorino Hi" or "Greenery Day" in Japan, the new packaging and pricing are designed to resonate with daily rituals and moments of self-care.
The Perfect Gift for Loved Ones
TOJI's sake kasu bath powder series consists of three unique flavors: "Kasu -HAKU-", "Mori -MORI-", and "Daidai -DAIDAI-". The newly launched 4-pack gift boxes are beautifully designed, making them ideal for Mother's Day, anniversaries, or as tokens of appreciation during seasonal greetings. The concept behind the gift is to offer a moment of tranquility, wrapped in soothing steam, for those who cherish themselves and their loved ones.
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Product Name: Sake Kasu Bath Powder - Kasu -HAKU-, Mori -MORI-, Daidai -DAIDAI- (4-pack gift box)
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Release Date: Sequentially from April 2026
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Price: ¥3,850 (tax included)
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Purchase Location:
TOJI Official Online Store
A Revamped 1-Pack Option
In response to customer requests for personal indulgence or an easy way to try out the products, TOJI has also updated the packaging for its single-pack options. They have shifted to an envelope-style package that maintains the same quality and dedication to ingredients while being more accessible for daily use. Each bath powder provides a perfect opportunity to unwind after a hectic day or to embrace relaxation amid the seasonal transitions.
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Product Name: Sake Kasu Bath Powder - Kasu -HAKU-, Mori -MORI-, Daidai -DAIDAI- (1-pack envelope)
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Renewal Release Date: Sequentially from April 2026
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Price: ¥990 (tax included)
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Purchase Location:
TOJI Official Online Store
Engage in the SNS Gift Campaign
Alongside the release of these products, TOJI is hosting an SNS gift campaign on their official Instagram page, encouraging followers to share their gratitude while gifting TOJI products to loved ones during Mother’s Day and early summer. For those interested, more information can be found on their Instagram account (@toji_japan).
Thoughtful Gift Wrapping Available
To elevate the gifting experience further, TOJI now offers premium gift wrapping using high-quality cotton bags. This sustainable option can be reused for shopping or storage, ensuring that the thoughtfulness of the gift continues well beyond the first use. Ideal for Mother's Day gifts, seasonal greetings, or anniversaries, this is a beautiful way to enhance the act of giving.
- - Gift Wrapping Info: Cotton Bag for ¥500 and up.
About TOJI
Founded in 2024, TOJI is committed to sharing the time-honored beauty and health wisdom of Japan in innovative formats. The brand's focus on sake kasu, a by-product of sake brewing rich in nutrients, aligns with their mission to deliver products that promote genuine beauty and a fulfilling lifestyle. Engaging with local ryokans and sake breweries, TOJI is not only dedicated to product development but also to fostering connections with the community and enhancing regional allure through global marketing initiatives. Currently, TOJI products are available online and in select shops, and they have been adopted as amenities in luxury accommodations aimed at affluent and inbound customers.
For Inquiries
For any inquiries about TOJI products or collaboration opportunities, please reach out through the official inquiry form
here or via email at
[email protected]. TOJI welcomes media interest and potential partnerships with producers or distributors that resonate with their philosophy.