#Japan #used cars #無し #first car #budget

An Inside Look at First-Time Car Buyers

Cars Corporation, a global automotive tech company, recently conducted a survey involving 100 individuals who purchased their first car. This insightful survey aimed to uncover the budgeting trends and preferences among new car buyers, shedding light on what really matters when selecting a first vehicle.

Average Budget for First Car Purchase: 2.37 Million Yen

When asked about their budget for purchasing their first car, respondents indicated an average budget of approximately 2.37 million yen. The most common price range chosen was between 1 million to 1.5 million yen, with nearly 45% of respondents falling into this category. Additionally, about 15% of participants reported spending under 1 million yen, indicating a strong inclination towards reasonably priced options.

• - Under 1 million yen: 15%
• - 1 million to 1.5 million yen: 45%
• - 1.5 million to 2 million yen: 12%
• - 2 million to 2.5 million yen: 13%
• - 2.5 million to 3 million yen: 12%
• - Over 3 million yen: 18%

The Used Car Advantage: 64% Opt for Pre-Owned Vehicles

In the same survey, participants were asked whether their first car was new or used. The results revealed that 64% opted for used cars, while only 36% chose new ones. This trend was particularly pronounced among those with budgets of 1.5 million yen or less, where cost-effectiveness played a crucial role in their selection.

Key Considerations for First-Time Car Buyers: Practicality Tops the List

When it came to selecting a car, buyers highlighted four main criteria: practicality, design, price, and fuel efficiency. Among these, practicality was the leading factor, cited by nearly 29% of respondents. Many expressed a desire for vehicles suitable for daily activities like commuting and shopping. Design followed closely behind at 23%, with many buyers wanting a car that not only serves its function but also looks good.

The importance of price was noted by 18% of respondents, while 16% emphasized fuel efficiency, correlating it with lower maintenance costs. Other aspects such as safety, ease of use, and the age of the vehicle were also considered important, reflecting a balanced approach to choosing a car based on lifestyle and budget.

• - Practicality: 29%
• - Design: 23%
• - Price: 18%
• - Fuel Efficiency: 16%
• - Reputation: 3%
• - Performance/Specs: 3%
• - Other Considerations: 8%

The Most Popular Choices for First Cars

When analyzing the body types of cars chosen as first vehicles, the survey found that light cars held the majority with 44%, followed by compact cars at 26%. Together, these two categories accounted for about 70% of first car purchases, indicating that new buyers often prioritize user-friendliness and low maintenance costs. Additionally, there was a notable representation of SUVs and sedans, showcasing the diversity in buyer preferences that lean towards aesthetics and comfort.

Conclusion

Purchasing a first car requires thoughtful budgeting, an understanding of vehicle types, and considerations for long-term usability. The survey clearly indicated that many first-time buyers gravitate towards affordable, high-performance used vehicles around the 1.5 million yen mark. A practical approach involves evaluating one's income—balancing around half of annual earnings or aiming for about 20% of monthly income towards car payments.

Choosing a car that aligns with personal lifestyle and life stages can transform a vehicle from a mere mode of transport into a valuable partner in everyday life.

Explore Your First Car Options with Cars Market

Embarking on your first car purchase can be daunting, filled with uncertainties. However, Cars Market offers a streamlined approach to finding both new and used cars tailored to your budget. The easy-to-navigate pricing categories ensure that you find your ideal vehicle without stress. So whether you’re just starting to look or ready to dive in, feel free to check out the options on the Cars Market site!

Survey Overview

• - Method: Online survey
• - Participants: Cars members who purchased their first vehicle in the last decade
• - Number of Respondents: 100
• - Survey Period: May 30, 2025 - June 10, 2025