#Japan #Sapporo #COUNTERWORKS #Shop Counter #Aeon Hokkaido

Introduction to Aeon Hokkaido's New Initiative

Aeon Hokkaido, part of the Aeon Group, has begun utilizing the "Shop Counter Enterprise" DX system, provided by COUNTERWORKS. This innovative leasing system aims to enhance efficiency in commercial facilities such as 'Aeon' and 'MaxValu,' with operations focused in Hokkaido.

Background of Implementation

As a comprehensive retail company with 183 locations across the region, Aeon Hokkaido has been focusing on improving revenue in its real estate operations. They manage several store types including, but not limited to:

• - Aeon and Aeon Super Centers
• - MaxValu and Food Centers
• - The Big discount stores
• - Mai Basket convenience stores
• - Aeon Bike locations

The company identified that increasing the profitability of their real estate segment was essential, especially by addressing the occupancy rates of permanent lease spaces. Traditionally, communication between agents, stores, and headquarters relied heavily on Excel sheets, personal emails, and phone calls, creating a cumbersome process. This outmoded method highlighted the need for a more connected and streamlined approach, particularly in maintaining and showcasing leasing information effectively.

Goals with the Shop Counter Enterprise

The introduction of the Shop Counter Enterprise aims to transform Aeon Hokkaido's approach to managing their facilities by enhancing the overall revenue model. This initiative will not only improve information management for event spaces but also facilitate the engagement with potential tenants. By developing the available information about leased and event spaces, Aeon Hokkaido anticipates generating new revenue opportunities.

Operational Improvements

The system’s operational advantages will be realized initially through a digital platform targeting 45 shopping centers and general merchandise stores. This will allow for the management of application processes, inquiries, and project progression entirely online. The planned structure is designed to optimize the roles of both field staff and headquarters, ensuring responsibilities can be executed effectively and efficiently.

Continuous Development

Moving forward, Aeon Hokkaido plans to leverage this new system as a foundation for expanding its partnership network and improving occupancy rates in permanent leasing. The aim is to ensure a steady improvement in overall business performance and to consider further deployments in different operational verticals.

Insights from Aeon Hokkaido

Jyun Aiso, the Head of the Leasing Department at the Developer Division of Aeon Hokkaido, expressed, "Our focus on enhancing leasing efficiency for both events and permanent spaces is vital. We are committed to organizing information related to these spaces accurately to connect better with prospective tenants. The integration will enable a quicker and more effective decision-making process regarding inquiries, negotiations, and contracts. Ultimately, we aspire to enhance the attractiveness of our outlets for customers in Hokkaido and improve overall facility value while elevating operational accuracy across leasing initiatives."

Visual of the New Tenant Recruitment Site

For a visual representation of the new tenant recruitment site, visit: Aeon Hokkaido Tenant Recruitment

Contact for Further Information

Those interested in learning more about the Shop Counter Enterprise or digital transformation in commercial facilities can access detailed resource materials through: Shop Counter Enterprise

About the Shop Counter Enterprise

The Shop Counter Enterprise is a leasing DX system tailored for commercial facilities that offers a SaaS-based tenant recruitment site along with a management system for inquiries, operations, and space utilization. Currently, over 1,500 commercial facilities have adopted this solution, showcasing its impact in enhancing leasing and management efficacy.

About COUNTERWORKS

COUNTERWORKS, based in Shinagawa, Tokyo, specializes in the planning, development, and operation of the Shop Counter franchise. They aim to help businesses streamline leasing processes and improve productivity overall.

• - CEO: Naoki Sanpei
• - Location: 7-22-17, Nishi-Gotanda, Shinagawa, Tokyo
• - Website: COUNTERWORKS