#United States #California #Dairy Alternatives #Kite Hill #Dairy-Free Products

Embracing Dairy Alternatives: Join Kite Hill's Dairy-Free February Challenge

As a wave of health consciousness sweeps across the United States, Kite Hill, a frontrunner in dairy-free products, is inviting consumers to embark on a culinary journey next month. The initiative, titled Dairy-Free February, aims to encourage individuals to explore the world of dairy-free foods, with a focus on both the taste and nutritional benefits they offer.

Launching on February 1, the campaign will provide educational materials designed to inform consumers about the numerous perks of opting for dairy-free products. As Connie Sintuvat, the vice president of marketing at Kite Hill, states, "Our mission is to redefine dairy-free eating by creating fantastic-tasting foods that enhance people’s wellbeing."

Rising Interest in Dairy Alternatives

According to a recent survey by Atomik Research commissioned by Kite Hill, interest in dairy-free products is on the rise. An impressive 68% of American adults expressed a readiness to explore dairy-free options in 2025, with health benefits being a significant motivator. Check out some of the key insights from the survey:

• - 83% of Gen Z respondents indicated they purchase or use dairy-free products at least a few times a month.
• - 36% of adults stated that enhanced awareness of health benefits would prompt them to try dairy-free items for a month.
• - Among those purchasing these alternatives, 52% favored almond-based products, leading the way over coconut and oat options.

The growth in popularity of these alternatives can be attributed to a broader awareness of health and wellness. Dairy-free foods not only cater to those with lactose intolerance, but they also align with many consumers’ dietary preferences focusing on protein intake and health benefits.

Exciting Campaign Activities

To further promote the try of dairy-free foods, Kite Hill will roll out “Try Day, Fridays,” a social media initiative featuring different influencers each week showcasing unique dairy-free recipes. These culinary creations aim to reveal the versatility of dairy-free dishes, demonstrating that taste does not need to be sacrificed for health.

Influencer and holistic private chef Jane Olivia emphasized the significance of introducing consumers to the joys of dairy-free cooking. She stated, "I’m thrilled to be collaborating with Kite Hill to inspire everyone to delve into dairy-free living. Kite Hill's products, with their impeccable balance of delicious flavors and health benefits, stand out as quintessential ingredients for anyone's kitchen, from snacks to full meals."

A Legacy of Quality Dairy-Free Products

For over ten years, Kite Hill has been at the forefront of the dairy-free movement, offering a remarkable range of low-sugar and high-protein products approved for Whole30 diets. Their selection includes creamy Greek-style yogurt, delectable cream cheeses, and more. By prioritizing both taste and nutritional value, Kite Hill ensures that consumers can enjoy their favorite dairy-style flavors without unnecessary compromises.

This extensive product portfolio is available in major retailers nationwide, including Whole Foods, Wegmans, and Kroger. Interested individuals can easily locate a store by visiting the Kite Hill website.

Join the Movement

As the Dairy-Free February campaign kicks off, Kite Hill is not only paving the way for more diverse diet choices but is also participating in a larger movement focusing on health, sustainability, and wellness. Those considering trying dairy-free foods are encouraged to take this month as an opportunity to discover new flavors and recipes that elevate their everyday meals.

For additional information about Kite Hill and their innovative products, visit Kite Hill's website.