#USA #Seattle #Iced Coffee #Bulletproof™ #Protein Blend

Bulletproof™ Unveils High Protein Iced Coffee

In a significant move for health-conscious coffee lovers, Bulletproof™, renowned for its functional coffee and nutritious products, has officially launched its High Protein Iced Coffee. This exciting innovation marks a notable extension beyond its traditional offerings of ground coffee and K-Cups, catering specifically to the modern consumer who values both flavor and function.

A New Functional Drink for Active Lives

Bulletproof™'s High Protein Iced Coffee combines a refreshing iced coffee experience with the added benefit of 12 grams of clean whey protein per serving. The product identity emphasizes convenience, allowing consumers to enjoy a quick yet nutritious beverage without the need for brewing. With flavors available in smooth Original and rich Mocha, this instant blend is designed to meet the demands of busy, health-oriented individuals.

“At Bulletproof™, our mission is to create clean, functional coffee that empowers our users to elevate their daily performance,” explained Andy van Ark, Chief Commercial Officer. “Our High Protein Iced Coffee merges two current beverage trends—protein and iced coffee—into a convenient and delightful drink.”

Quality Ingredients for Better Energy

Each serving of Bulletproof™ High Protein Iced Coffee provides an impressive nutritional profile, featuring a unique blend of fast-digesting whey isolate and slow-release whey concentrate. This combination supports muscle protein synthesis over an extended period, delivering energy that lasts throughout your day while contributing 24% of the recommended daily value.

Crafted from meticulously tested, toxin-free coffee, the beverage guarantees a bold and smooth taste that is not overly sweet or artificial. It provides twice the caffeine of a standard 8oz cup, ensuring that consumers can power through their day or workout regimen. To enjoy this refreshing drink, simply mix it with cold milk or water—making it the perfect choice for a quick energy boost on the go.

Meeting Consumer Trends

The launch of High Protein Iced Coffee coincides with rising trends in protein consumption and iced coffee popularity, particularly among younger demographics seeking functional, delicious beverage options that can seamlessly blend into their dynamic lifestyles.

The product is strategically engineered to cater to those looking for nourishing drinks that support their active routines while also appealing to their taste buds. Bulletproof™ remains committed to delivering innovative and science-backed products that maximize performance and enhance everyday hydration.

Where to Find It

The High Protein Iced Coffee is available in 14oz pouches at a retail price of $33.99 on Bulletproof.com and Amazon. The company is also set to distribute the product in Sprouts and HEB stores, with further retail expansion planned for the coming months into 2026.

For more updates on Bulletproof™ and its product offerings, check out their official website or follow them on Instagram (@bulletproof).

About Bulletproof™

Founded in 2011, Bulletproof™ started a wellness movement with its innovative recipe that combined clean coffee with MCT oil and grass-fed butter. The brand now offers a diverse product range, including functional nutrition products like creamers, collagen, oils, and supplements made from high-quality, nature-inspired ingredients. In 2024, Bulletproof™ became part of Bia Foods, reinforcing its commitment to quality and well-being in every cup.

This new High Protein Iced Coffee launch exemplifies Bulletproof™’s dedication to ensuring that every product not only tastes great but also contributes positively to the users' health and lifestyle.