Exciting Giveaway Campaign by Cinagro British Selection at Mitsukoshi

Celebrate British Culture with a Sweet Twist

Cinagro British Selection by Madam Hiromi is excited to announce an exclusive giveaway campaign in honor of its participation in the upcoming British Fair at Mitsukoshi, Nihonbashi. This event will take place in 2025 and will showcase the best of British delicacies. To mark this occasion, Cinagro is giving away a delightful set of popular sweets that includes the much-loved 'Flapjack' in a tin containing 18 pieces and a luxurious 'Banana Ginger Loaf' made with ripe 'Yosakoi Banana' from Kochi Prefecture. Entering this giveaway is a wonderful way to indulge in these delectable organic treats crafted with care.

About the Giveaway

This exciting campaign is designed for all dessert lovers and fans of British cuisine. To qualify for this exclusive giveaway, participants simply need to follow the official Cinagro British Selection Instagram account (@cinagro_british_selection_bymh) and post a photo of any product purchased from the British Fair or the online shop 'Biocle', tagging the official account and using the hashtags #マダムヒロミ and #マダムヒロミ2025夏英国展キャンペーン. Additionally, commenting on the campaign post can increase your chances of winning! A total of five lucky winners will be selected to receive this sweet prize, valued at approximately 4,000 yen (including tax).

Tempting Treats: Flapjack and Banana Ginger Loaf

The Flapjack, a traditional British sweet that has its origins in 16th-century England and even appears in Shakespeare's works, is crafted meticulously to offer a simple yet profound taste experience. The flapjacks are baked to perfection, ensuring a crunchy yet chewy texture that pairs excellently with tea. Their rich flavor profile, achieved through the caramelization of syrup and butter, makes them irresistible during tea time.

Among the flavors available, the flapjacks infused with finely shredded coconut and dried figs offer a delightful sweetness, while the combination of chocolate, cacao nibs, and walnuts provides a rich, bitter-sweet symphony with every bite.

The Banana Ginger Loaf is another staple now reimagined by Madam Hiromi. This classic tea-time treat, known for its moisture and gentle sweetness from the addition of ripe 'Yosakoi Banana', is elevated by the rich depth of flavor derived from British molasses combined with ginger and cinnamon. It encapsulates the comfort of a British café in every slice and makes for a wonderful treat for any occasion.

How to Participate

The campaign runs from August 19, 2025, to September 8, 2025. Winners will be notified through Instagram direct messaging by late September. It's not just the purchases made at the British Fair that qualify you; purchases from the official online shop 'Biocle by CINAGRO' are also eligible for the giveaway. This allows you to enjoy the delightful treats from Norah directly from the comfort of your home.

A Final Note

This campaign promises to be a unique opportunity to connect with Japanese consumers who appreciate organic and finely crafted sweets that reflect British culture. If you wish to celebrate this event and taste some exceptional British treats, make sure to visit the Cinagro British Selection account and take part in this scrumptious giveaway.

For inquiries regarding the campaign, please contact Cinagro British Selection by Madam Hiromi at: 045-872-5960. For further information regarding products, visit the official site here or follow them on their social media pages for the latest updates and offerings.