True Salt Enhances Bulk Sea Salt Offerings Amid Rising Demand in Food Industry

True Salt Expands Bulk Sea Salt Grain Catalog to Meet Rising Market Demand



In an announcement made today, True Salt, a prominent provider of premium sea salt based in Phoenix, revealed the extension of its bulk ingredient catalog to include two new grain sizes of sea salt. This move comes as manufacturers in the food industry increasingly seek clean-label ingredients that can efficiently integrate into their production workflows. The newly updated 2025 Bulk Grain Catalog now features several grain options specially designed to cater to various industry needs.

New Additions to the Catalog


The recent catalog enhancements include the introduction of:
  • - Crystal Grain: A preferred alternative to flake salt, ideal for toppings and snack foods.
  • - Coarse Grain: Perfectly suited for the cured meat segment and visually appealing toppings.

In addition to these new entries, the updated catalog showcases existing grain offerings, including:
  • - Powder Grain: Suitable for brines, baking, and various blends, akin to 'salt flour' from competitors.
  • - Extra-Fine Grain: Tailored for snack foods and seasoning mixes.
  • - Fine Grain: A foundational ingredient across all stages of food manufacturing.
  • - Medium Grain: Best for robust seasoning blends and coarser applications.

Kelly Egan, Chief Operating Officer of True Salt, stated, “Our bulk ingredient grains were developed in direct response to specific customer requests. Food producers are looking for sea salt grains that align with the grain sizes of other major salt providers. This expanded catalog simplifies the process of transitioning to True Salt for our customers.”

Addressing Supply Challenges


The expansion occurs against a backdrop of increasing demand for sea salt within the food production sector. As consumers lean towards healthier options, food manufacturers are reformulating their products to include clean, high-quality ingredients, with sea salt being a highly sought-after choice.

Managing this heightened demand, True Salt emphasizes its capability to provide consistent supply. “We recognize that supply chain constraints are a concern in today's market,” Egan continued. “True Salt stands ready to meet the high-volume demands of national brands and co-manufacturers, ensuring they have dependable access to essential ingredients.”

Growth and Innovation


True Salt remains committed to its growth strategy, focusing on expanding production capacity and investing in customer-oriented innovations. Part of this initiative involves fortifying partnerships across the food sector, ensuring that the needs of customers are met efficiently.

Transparency and traceability are also cornerstones of True Salt’s operations, signifying the company's dedication to ethical sourcing practices. Customers can feel assured knowing where their ingredients are sourced from, supported by rigorous quality control systems.

Conclusion


As True Salt continues to navigate and expand in the competitive sea salt market, its proactive approach in responding to customer needs and market demands positions it as a reliable partner for food professionals across the country. With the 2025 expanded bulk sea salt grain catalog, True Salt not only meets existing demand but also sets itself up for sustainable growth, always prepared to adjust to the evolving landscape of the food industry. For more insight into True Salt’s product offerings, visit www.truesaltco.com.

Topics Consumer Products & Retail)

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