American Greetings Teams Up with American Cancer Society to Promote Health Screenings

American Greetings Partners with American Cancer Society

In a meaningful collaboration, American Greetings and the American Cancer Society join forces to promote health awareness through a new line of customizable digital greeting cards. Launched on January 14, 2025, this thoughtful initiative aims to encourage friends and family to pursue life-saving cancer screenings.

The new Creatacard™ collection features a diverse range of heartfelt messages tailored in both English and Spanish. Users can personalize these cards with photos, videos, and customized messages, allowing them to add a personal touch to their outreach. This innovative approach aims to make discussions surrounding cancer and health screenings easier and more accessible. By sending these cards, individuals can express their love and concern while motivating their loved ones to prioritize their health.

Rob Matousek, the Executive Director of Direct to Consumer Business at American Greetings, emphasized the importance of these conversations. “Having discussions about serious issues like cancer can be challenging, but they are essential for saving lives. We are proud to partner with the American Cancer Society to provide people with a new, simple, and meaningful method of encouraging family and friends to get cancer screenings,” said Matousek.

With cancer being the second leading cause of death in the United States, the statistics are alarming—over 2 million new cancer cases are projected to be diagnosed in 2024 alone. Regular screenings play a crucial role in detecting cancer early, often before symptoms even appear, and keeping individuals informed about their health status. The American Cancer Society urges everyone to prioritize these screenings, and the partnership with American Greetings enhances their outreach efforts significantly.

Dr. Arif Kamal, the Chief Patient Officer at the American Cancer Society, pointed out the importance of early detection in altering cancer outcomes. “We are actively collaborating with various organizations to get this crucial message across and remove barriers to cancer screenings. We are grateful to have American Greetings utilize their platform to spread this awareness,” he stated.

The partnership adds to American Greeting’s portfolio, which already includes a range of digital greetings focused on health and wellness. Recent projects include Creatacard collaborations with notable figures such as singer Jelly Roll, focusing on mental health, as well as initiatives with the Cleveland Clinic discussing issues like heart health and Alzheimer’s disease.

The Creatacard™ digital greetings can be accessed through various platforms, including americangreetings.com, bluemountain.com, and their mobile apps available for iPhone and Android users. The cards can be shared effortlessly through email, text, or social media, making it incredibly simple to reach out to loved ones and encourage them to take action regarding their health.

Users have the option to subscribe to an American Greetings membership, which offers unlimited access to Creatacard™ greetings along with all digital offerings. Membership pricing ranges from $6.99 to $39.99, depending on the subscription length.

American Greetings, a global leader in the celebration marketplace, has made it their mission to promote thoughtfulness and caring in our daily interactions. They continue to offer an array of products for celebrations throughout the year, emphasizing traditional holidays as well as everyday moments. The company’s brands extend to include American Greetings, Papyrus, Carlton Cards, and Recycled Paper Greetings, catering to various customer needs.

The recent collaboration with the American Cancer Society not only reflects American Greetings' commitment to health awareness but also highlights the crucial role that communication plays in spreading important health messages. This initiative represents a promising step towards a future where conversations surrounding health become more commonplace and less daunting for individuals and families alike.

For more information on cancer screening recommendations, visit cancer.org/getscreened.