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Bitwise Proficio Currency Debasement ETF (BPRO) Launch Details

On January 22, 2026, Bitwise Asset Management, a prominent player in the crypto asset management arena with over $15 billion in client assets, in collaboration with Proficio Capital Partners, unveiled the Bitwise Proficio Currency Debasement ETF (NYSE BPRO). This groundbreaking fund aims to tackle the pressing issue of currency debasement, providing investors with a sophisticated and actively managed approach to safeguard their wealth.

The Challenge of Currency Debasement

In recent years, the alarming trend of decreasing purchasing power of fiat currencies has intensified, with the U.S. dollar losing approximately 40% of its value over the past two decades. The national debt has skyrocketed from $7.5 trillion to a staggering $38 trillion. Financial advisors are increasingly acknowledging this challenge, with a recent Bitwise/VettaFi survey indicating that 22% consider currency debasement a critical concern in 2026.

BPRO's Investment Strategy

BPRO’s investment strategy is multifaceted, focusing on assets likely to appreciate in value as fiat currencies lose their purchasing power. The ETF will maintain a minimum of 25% in gold at all times, while also investing in other precious metals like silver, platinum, and palladium, in addition to bitcoin and related mining equities. This diversified approach is designed to provide a robust hedge against the negative impacts of inflation and currency devaluation.

Matt Hougan, Chief Investment Officer at Bitwise, articulated the rationale behind BPRO’s creation: "For decades, investors have turned to conventional stocks and bonds to preserve their wealth, yet this strategy is faltering amid rapid monetary expansion. By merging the historical scarcity of gold with the digital scarcity of bitcoin, BPRO delivers a compelling new option for those looking to defend against ongoing currency decline."

Proficio's Expertise

Proficio Capital Partners, boasting $5 billion in client assets, lends its considerable experience in precious metals investing to BPRO. Founded in 2014 by Matt Wosk and Bob Haber, Proficio has spent years refining its currency debasement strategy, making it a perfect partner for Bitwise in launching this innovative ETF.

Bob Haber, Chief Investment Officer at Proficio, emphasized the significance of gold in modern portfolios: "Despite its impressive returns, gold remains vastly underrepresented in today’s investment landscape. Currency debasement is not just a hypothetical risk; it's a tangible impact on every dollar saved. BPRO marks a transformation in our approach to wealth preservation, dynamically adjusting between precious metals and digital assets to serve as a protective barrier as currencies dwindle."

Key Features of BPRO

BPRO aims to achieve capital appreciation through strategic allocations to various asset classes. The ETF has a total expense ratio of 0.96% and represents a shift in investment philosophy, acknowledging the evolution of the financial landscape over the last few decades. The product is now available for trading on NYSE under the ticker BPRO.

Investors looking for innovative solutions to inflation and currency risk have a fresh option in BPRO, which combines the wisdom of traditional asset classes with the forward-thinking approach of digital currencies.

About Bitwise and Proficio

Bitwise Asset Management, an industry leader with a proven history spanning eight years, serves over 5,000 clients, including private wealth teams and institutional investors. With a team of over 140 investment professionals, Bitwise is recognized for its comprehensive suite of crypto investment products, including ETFs and private funds.

Proficio Capital Partners has built its reputation by offering tailored wealth management solutions to high-net-worth families and institutional clients. Its commitment to excellence in investment advisory services positions it well for evolving market demands.

In conclusion, BPRO stands at the forefront of modern investment strategies, addressing the pressing need for innovative solutions in an era characterized by persistent currency debasement. The combination of traditional hard assets and modern digital currencies offers a nuanced approach aimed at preserving wealth and adapting to changing economic landscapes.