#Japan #Tokyo #Craft Beer #Beer Festival

Craft Beer Discovery 2026: A Celebration of Local Brews

From September 25 to 27, 2026, Tokyo Big Sight will play host to the much-anticipated Craft Beer Discovery 2026 festival, co-organized by Beer Circus and Asahi Shimbun. This event promises beer enthusiasts an exciting opportunity to explore a diverse range of unique craft beers from breweries across the country, paired with mouthwatering wild game dishes.

Experience Local Breweries and More

This year, Craft Beer Discovery will feature numerous exceptional breweries from all corners of Japan, including popular spots like TRANS BREWING from Sapporo and ONE’s BREWERY from Osaka. First-time participants will add even more excitement to the roster, allowing visitors to discover new favorites alongside established brews.

Craft beer lovers can also look forward to delectable food offerings, with a special focus on cuisine that complements the beers on display. As always, wild game dishes will be available, making this festival a true gastronomic experience.

Fun Activities and Prizes

One popular attraction returning this year is the Goshun Nomichō or ‘Five Beer Drinking Journal’ stamp rally. Visitors can collect stamps during the event and earn exclusive prizes. This interactive experience not only encourages participation but also adds a fun twist to the overall festival atmosphere. Bring your friends and family along to indulge in the enjoyable beer sampling and culinary delights.

Highlight on Sustainable Snacking with BREW CHIPS®

Additionally, attendees can savor BREW CHIPS®, a highly nutritious snack made from malt grain byproducts, incorporating over 50% of ingredients derived from the beer brewing process. These fiber-rich, upcycled snacks are designed to pair beautifully with craft beers, making them an ideal option for attendees looking for something delicious yet responsible.

Event Details

• - Event Name: Craft Beer Discovery 2026
• - Date: September 25-27, 2026
• - Time: 10:00 AM – 5:00 PM (the first day until 6:00 PM)
• - Location: Tokyo Big Sight, Hall West 2, within GOOD LIFE Fair 2026
• - Organizers: Asahi Shimbun and Beer Circus

Join the Fun!

The Craft Beer Discovery series started in 2022, and this fifth installment is set to be the best yet. With diverse beers, fun activities like the prize-winning stamp rally, and unique food pairings, this festival is not to be missed.

For more information on how to obtain your invitation tickets and event details, please visit the official website: Craft Beer Discovery. Connect with the festival online through Instagram and Facebook for updates and sneak peeks leading up to the event.

Mark your calendars now, and get ready for an unforgettable experience at Craft Beer Discovery 2026!