Overview of the Asken 2025 Adult Dietary Education Expo
On May 17, 2025, Asken Co., Ltd., a leading AI dietary management app provider with over 12 million members, held the highly anticipated
Adult Dietary Education Expo 2025 at the prestigious
Shinagawa The Grand Hall in Tokyo. This experiential event aimed to educate attendees about health and nutrition in a fun and interactive manner.
Having received excellent feedback from the previous year, this event welcomed approximately
1,100 participants, who were eager to learn and explore various methods to enhance their health through better eating habits, exercise, sleep, and gut health. Interestingly, an impressive
85% of attendees expressed their desire to participate in future events.
Event Highlights
Educational Seminars
The Expo featured five informative sessions presented by qualified experts, each lasting about 30 minutes. Attendees engaged in hands-on learning about practical self-care techniques that could lead to healthier living. Notable highlights included:
Keynote Lecture: Eating to Lose Weight – The Basics of Nutrition by Miki Koji,
dietitian and Asken board member.
Miki shared insights drawn from data on approximately
7,000 successful users from the Asken app, presenting the concept of
eating smartly rather than focusing on deprivation. A Q&A segment further involved participants in a lively quiz format, enhancing their understanding and engagement.
Attendees commented positively on the session, with some expressing their determination to continue using Asken after the seminar, appreciating the connection between their experiences and the presented information.
Special Lecture: Weight Loss Through Gut Health by Taka Taguchi, CEO of Unlog Inc.
Taka emphasized the importance of gut health and its relationship to both health and weight management. Participants learned about the intricacies of gut bacteria and the role of short-chain fatty acids that can support metabolism—a valuable session that inspired many to modify their diets accordingly.
Interactive Sessions
In addition to the seminar topics, an engaging talk titled
The Connection Between Diet and Sleep showcased findings from a large-scale study conducted with
Pokémon Sleep and
Asken. Here, the senior director from the Pokémon division and Miki worked collaboratively to provide insightful data regarding how specific nutrients can enhance sleep quality. This part of the event particularly resonated with attendees who were eager to implement positive dietary changes suggested during the session.
Furthermore, participants were introduced to “sleep-supporting recipes” that were inspired by Poké foods, making for a thoroughly enjoyable learning experience.
Networking and Exhibition Areas
The expo also included physical booths where attendees could sample products from different health-conscious brands. Guests could interact with company representatives, trying offerings from brands such as Ajinomoto, Otsuka Foods, and others. Feedback regarding the interactive experience was overwhelmingly positive, stating that it was beneficial to taste and learn about new healthy products firsthand.
In the
Asken corner, individuals had the opportunity to explore past publications and sample new releases such as the “Asken Official Short Recipes” book, which was launched just a day before the event.
Additionally, a dedicated
communication space allowed attendees to engage directly with Asken nutritionists and app developers. Participants appreciated the personal interaction, sharing their dietary concerns and suggestions for future app improvements.
Event Objectives
The Asken team aimed to provide an informative platform that connects users, improves dietary awareness, and encourages a shift towards healthier lifestyles. With the significant increase in app usage, the event sought to address user feedback regarding the need for clearer guidance on food habits and lifestyle improvements.
As a company dedicated to the mission of improving individual health through informed nutritional choices, Asken remains committed to developing resources that address the diverse needs of its users.
With plans for future expos and continued engagement with its community, Asken looks forward to creating lasting impacts on dietary habits and wellness initiatives across the nation.
For more information, visit the event site:
Asken Expo 2025.