Perfect Corp. Introduces AR Virtual Try-On for Eyebrella
Perfect Corp., driven by its slogan "Making Consumer Lives More Beautiful," recently introduced an innovative AR virtual try-on service for Eyebrella, an eyewear brand under SUPLUS. With only one physical store located nationwide, the implementation of this online try-on feature is a game-changer, helping customers alleviate worries about how the eyewear suits them before making a purchase. According to a post-launch survey, an impressive 86% of users indicated that it made buying easier while 90% expressed interest in trying the virtual fitting again.
Background of Implementation
The main sales channel for Eyebrella has been TV shopping, where customers often access the online shop while watching television. However, many potential buyers abandon their shopping due to concerns over not being able to try on the glasses physically. As Eyebrella has only one store across the country, customers living in distant areas have limited opportunities to try on products beforehand. This is especially crucial for sunglasses, which significantly impact facial appearance; customers have a strong desire to check the fit and aesthetic before deciding to purchase. Therefore, Eyebrella was keen to explore the possibility of a virtual try-on feature to cater to this need.
In this regard, Perfect Corp.'s virtual try-on technology stood out due to its ability to fit contours and sizes naturally to faces, providing a realistic preview from multiple angles. Its user-friendly interface was particularly appreciated, leading Eyebrella to adopt this solution.
For more detailed information, visit:
Perfect Corp. Eyebrella Success Story
Post-Implementation Results
The introduction of the virtual try-on feature has yielded remarkable results, based on customer feedback collected through surveys. The intuitive interface has received positive responses even from users in their 90s, highlighting its broad appeal across different age groups. This is evidenced by the following survey outcomes:
- - 90% of participants are eager to try the fitting again.
- - 86% feel that using the virtual try-on made purchasing products easier.
For additional insights into these results, please refer to:
Perfect Corp. Eyebrella Success Story
What Perfect's Eyewear Virtual Try-On Entails
Within moments, AI technology measures various facial dimensions and automatically calculates the pupil distance (PD). This feature allows users to experience a fitting feeling almost identical to that of physical stores. The virtual try-on also accurately recreates the appearance of lenses and frames, allowing users to evaluate lens color, transparency, gradient, reflection, and even reflective landscapes, ensuring faithful depiction of frame colors and sizes from multiple angles.
The integration process is quick and straightforward, requiring only four images of in-house products to convert them into a 3D virtual form. This allows for speedy implementation onto e-commerce sites or apps.
For more information about the service, visit:
Perfect Corp. Eyewear Solutions
About Eyebrella
Founded in 2009 and celebrating its 16th anniversary, Eyebrella boasts the slogan "Protect, See, and Impress," provided by SUPLUS. They have sold around 1 million pairs of sunglasses through television shopping. Based on their experience in creating stylish glasses for women, Eyebrella offers functional and aesthetically pleasing eyewear, currently available at discounted prices for a limited time.
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Eyebrella Outlet
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About Perfect Corp.
Established in 2015, Perfect Corp. delivers AI skincare analysis, virtual try-ons, and personalized services to cosmetics and fashion brands, retailers, salons, and clinics. It is a technology collective committed to enhancing consumers' lives through "Beautiful AI." With a presence in Japan, North America, Europe, China, Taiwan, and India, the company serves over 60 countries (as of 2025). They have established a unique platform that fuses beauty and technology with fashion, connecting consumers and brands in novel ways. Currently, more than 700 brands utilize their services, offering over 800,000 cosmetic items' virtual try-on experiences, which exceed 10 billion uses annually.
Furthermore, their initiatives towards digital transformation via virtual try-ons support substantial sustainability efforts, aiding in the reduction of plastic usage and CO2 emissions within the beauty industry, thereby contributing to building a happier and more livable society.