#Japan #Tokyo #Eyewear #Zoff #ETRÉ TOKYO

Introduction

Zoff, a renowned eyewear brand operated by Intermestic Co., is excited to announce its second collaboration with the apparel brand ETRÉ TOKYO. This innovative partnership will launch the "Zoff | ETRÉ TOKYO" collection on August 7, 2026. Customers can first take a look at this stylish collaboration, which beautifully blends high-quality craftsmanship with unique designs, through early releases on August 1 at ETRÉ TOKYO's Lumine Shinjuku store and August 6 at various ETRÉ TOKYO locations.

About the Brands

Zoff

Founded with a mission to provide fashionable eyewear at affordable prices, Zoff has quickly gained a reputation for being trendy yet functional. The brand continually seeks to blend aesthetics and utility, ensuring that each piece is as stylish as it is practical.

ETRÉ TOKYO

ETRÉ TOKYO operates on the philosophy of discovering personal luxury and true quality. The brand, under the creative direction of JUNNA, focuses on creating moments that enrich the heart rather than pursuing mere material wealth. Their lifestyle brand offers meticulously designed products that aim to elevate the everyday life of consumers.

The Collaboration

The "Zoff | ETRÉ TOKYO" collection features two standout eyewear pieces:

1. Wellington Metal Glasses
Crafted from all titanium, these glasses present a sophisticated yet personalized look with their Wellington frame design. Priced at ¥19,800 (including set lenses), they are perfect for those looking for both style and durability in their eyewear.

2. Oval SUNCUT Glasses
These oval sunglasses are made from quality acetate and serve as a fantastic styling accent. Available for ¥22,000, they offer versatility, as they can also be modified to include prescription lenses for an additional fee.

Both styles are designed to strike a balance between simplicity and individuality, ensuring they enhance the overall elegance of adult fashion.

Special Features of the Collection

Each purchase from this collaboration includes uniquely designed accessories—a special eyeglass case and cleaning cloth. The case features embroidery and is designed to serve a dual purpose as a shoulder bag while the accompanying pouch can function as a cleaning cloth, reflecting the thoughtful craftsmanship of this exclusive collection.

Purchase Information

The eyewear will be available at select Zoff storefronts, including locations such as:

• - Zoff Lumine Est Shinjuku
• - Zoff Lumine Ikebukuro
• - Zoff MART "ALWAYS IN SEASON" Lumine Yurakucho

Registration will also be available online via the Zoff official website.

Release Dates

• - Official launch: August 7, 2026
• - Early Release: August 1 at ETRÉ TOKYO Lumine Shinjuku, August 6 at all other ETRÉ TOKYO stores and online.

Conclusion

This collaboration not only signifies a partnership between two brands but also embodies a creative vision of elegance, quality, and personal expression. As anticipation builds for the "Zoff | ETRÉ TOKYO" collection, consumers are encouraged to explore this unique fusion of high fashion and eyewear that promises to enhance their personal style.

For more details, visit the official Zoff special page here or the ETRÉ TOKYO website.