#Japan #Shinagawa #EcoQ #PuraGo #EnGate

PuraGo Innovates with New EcoQ Electric Vehicle Charging App

PuraGo, a prominent player in electric vehicle (EV) charging solutions, has recently undertaken a project to revamp the EcoQ charging app, designed to streamline the experience for users across the nation. Under the leadership of CEO Naoki Okawa, the company partnered with EnGate, an established name in providing rapid charging infrastructure. As of March 27, 2025, users can expect a fresh and user-oriented application that enhances how they access charging stations.

Rationale Behind the Revamp

The global EV market is rapidly evolving, leading to a diverse range of user demands. EnGate has been a longstanding pillar in the EV charging industry; however, with the increase in charging station installations and growing user requirements, there was a clear need for a more efficient and enjoyable service. The primary goal of this project was to improve the accuracy of searching for charging stations, facilitate smoother payment processes, and offer a more intuitive user interface and user experience (UI/UX).

The upgrade represents a crucial step toward accommodating the rising demand for electric vehicles, aiming to deliver an outstanding charging experience.

Key Development Aspects by PuraGo

As EnGate's technology partner, PuraGo was responsible for every phase of the app’s development—from ideation to design, implementation, and UI/UX refinement. Here are the critical components of their work:

1. Enhanced Charging Experience

PuraGo focused on leveraging EnGate’s brand identity and functional attributes to develop a user-friendly UI/UX. Improvements were made to the user journey from searching for chargers to the completion of the charging process, ensuring a smooth and enjoyable charging experience.

2. Visual Design

The app features a new design that incorporates soft shadows and three-dimensional aesthetics through neomorphism, providing a visually appealing interface that users find easy to navigate.

3. Advanced Search Functionality

With enhanced filtering options, users can now search for charging stations by charger type, output, and facility categories such as gas stations or car dealerships. This allows users to find chargers that best meet their specific needs conveniently.

4. Backend Design

To ensure future updates are seamless, the app adopted the Open Charge Point Interface (OCPI) protocol. PuraGo aims to lead in implementing this international standard for EV charging services and has been actively involved in the European framework by being a Full Contributor to the EV Roaming Foundation since 2022. The app facilitates interoperability with other charging service providers by considering future expansion functionalities.

What is EcoQ?

EcoQ is the EV charging authentication and billing system provided by EnGate. Users can easily initiate charging for their electric vehicles through a smartphone app. The system supports both fast and regular charging and is increasingly becoming available across various locations around the country.

About PuraGo

PuraGo is driven by the mission of 'Creating a future we want to continue,' dedicated to making EVs an integral part of society and an exciting mobility option. The company is focused on enhancing the value of charging stations for EV users by fostering collaboration with partner companies. Their applications, including 'My PuraGo,' help harmonize user lifestyles with charging needs. Furthermore, PuraGo promotes the utilization of OCPI protocols in fostering interoperability and improving technology sharing within the EV charging space.

Conclusion

The EcoQ app represents a significant advancement in EV charging amenities. PuraGo’s commitment to enhancing the user experience, underpinned by strategic collaborations and innovative technological standards, sets a new bar for the electric vehicle charging industry. As EV adoption grows, PuraGo is poised to support an increasingly dynamic market, ensuring convenience and accessibility in charging solutions.