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Imagina's Innovative Approach to Recruitment

On December 2, 2025, Imagina Co., Ltd., led by President Yoshiki Sekino, held an innovative recruitment ceremony aimed not at just welcoming new employees but at transforming them into professionals ready to make an impact. This event was remarkable as it engaged four prospective employees set to join in 2026 and emphasized not the initiation of goals but the reinforcement of their envisioned professional identities established since their acceptance into the company.

Strategic Context: Preventing Offer Rejections

The current job market for the class of 2025 is highly competitive, with companies struggling against offer rejections. Imagina addresses this challenge by meticulously assessing students' unique traits during recruitment, outlining how each candidate can become a professional within the company. By outlining a shared vision of their desired professional selves from the very start, Imagina fosters stronger engagement with its candidates.

Hands-On Internship Experience

To ensure that the vision does not remain abstract, the candidates participated in a robust internship program during the fall. This experience allowed them to engage in real projects, where they could understand their strengths and weaknesses through actual business scenarios. The recruitment ceremony on December 2 allowed them to refine their initial visions into more concrete career goals based on these practical experiences.

Highlights of the Ceremony

The four recruited candidates demonstrated an impressive understanding of their paths towards professional development, akin to 'quasi-employees' due to their prior experiences collaborating with the consultancy. The workshop followed a structured approach to facilitate their growth:

1. Internship Review: Each candidate reflected on specific achievements and challenges during the internship, enabling them to accurately assess their current status.

2. Vision Tuning: They provided feedback on their initial professional visions, converting aspirational goals into actionable KPIs to enhance clarity and feasibility.

3. Commitment Reinforcement: Finally, candidates and management joined forces to establish consensus on the revised roadmaps, ensuring a seamless growth environment even before official employee onboarding.

One candidate expressed, "From the moment I received my offer, there were expectations for my potential. The workshop helped me connect my challenges with my goals, and I truly feel I am already on this journey, not just starting after onboarding."

Insights from Yoshiki Sekino, CEO of Imagina

Sekino articulated an enlightening perspective on recruitment: "Recruitment is not merely gathering people; it's about outlining a bright future for them and embarking on that journey together. From the moment we extend an offer, we treat them as professionals. After traversing an actualized internship, they are already on their feet. The ceremony was a platform to affirm their progress towards becoming who they aspire to be, transforming them from new employees into allies responsible for enhancing our brand's value."

Future Developments

Imagina plans to extend its unique model of early vision setting and practical internships beyond its own organization to clients as well. By transforming the pre-employment phase from mere hiatus into a strategic period of engagement, Imagina aims to enhance productivity and brand strength across Japanese companies.

Related Information: A new publication titled "Designing Empathy Value" authored by Imagina will be released on December 19, 2025, which encompasses the theoretical frameworks utilized during this recruitment ceremony.

About Imagina Co., Ltd.

Imagina operates under the philosophy of "Creating Brand Value from People," assisting companies in strengthening their core management and internal/external branding strategies. By blending a global perspective acquired in New York with actionable methodologies tailored for Japanese businesses, the firm has supported the growth of over 3,000 companies.

For further inquiries, please contact:
Imagina Co., Ltd. Public Relations Office
Attn: Minami Aoe
TEL: 03–3511–5525
Email: [email protected]