Reelu Launches 'Inbound Frontline' Podcast
Reelu, a Tokyo-based company, has announced the launch of its latest audio program, 'Inbound Frontline - Strategies and Realities of Inbound Business in Japan.' The podcast aims to delve into the inbound tourism sector by bringing in various guests from the industry. Each episode is crafted to share insights, implement strategies, and discuss the lessons learned from real-world experiences. With Japan's inbound tourism sector continuing to grow at a rapid pace, the need for sharing knowledge and best practices has never been more crucial.
Background Behind the Podcast
According to the Japan National Tourism Organization (JNTO), the number of foreign visitors to Japan is forecasted to reach 42.68 million in 2025, surpassing previous records. The government's figures reveal that the expected consumption per foreign tourist is projected to rise to an astonishing 9.45 trillion yen, representing a 16.4% increase year-on-year. This growth has highlighted the importance of sharing strategies, execution processes, and insights from various sectors related to inbound tourism.
In response to this demand, Reelu has initiated the 'Inbound Frontline' podcast, where industry leaders share their experiences, efforts, and the challenges they face while operating in this dynamic environment. The goal is to provide listeners with concrete examples and valuable takeaways from each discussion.
Podcast Essentials
- - Podcast Name: Inbound Frontline - Strategies and Realities of Inbound Business in Japan
- - Content: The podcast features industry leaders as guests, diving deep into real-world practices and strategies in the inbound business sector.
- - Frequency: Weekly updates
- - Available On:
-
Apple Podcasts
-
stand.fm
Host and First Episode
The podcast is hosted by the CEO of Reelu, Shuu Konnno. The inaugural episode features Shinjirou Shimizu, CEO of Fun Group. He shares insights on providing value-added experiences, creating immersive events, and maintaining quality standards. Shimizu travels frequently from Tokyo to engage directly with local communities, demonstrating a hands-on approach that resonated well with listeners. Key topics discussed include:
- - The secret behind the successful M&As of his nine global affiliates.
- - How pricing strategies shift in a weak yen environment.
- - The experience transcends just the four seasons; how time and seasons play into visitor experiences.
- - Maintaining high quality with an annual user base of 150,000 to 160,000.
- - Future goals for business expansion by 2030 and opportunities for new members.
- - Encouragement for more industry players to engage actively with local experiences.
You can listen to the first episode
here.
Insights from Reelu's CEO
Konnno emphasized the ongoing growth in Japan's inbound tourism industry, but also acknowledged the challenges stemming from phenomena like overtourism. The processes and best practices differ vastly across various regions, times, and visitor demographics, necessitating continual learning and adaptation. The podcast aims to share real experiences, including lessons learned from past mistakes. Konnno hopes that through these discussions, the podcast can provide valuable insights to those involved in inbound tourism.
Company Overview
Reelu is a matching service for multilingual personnel, designed for environments that require immediate staffing solutions. Whether for tax-free services at tourist sites, airports, train stations, or exhibitions, Reelu facilitates connections between companies and skilled personnel for inbound service and global business needs.
For inquiries about the service, please visit
here.
- - Company Name: Reelu Inc.
- - CEO: Shuu Konnno
- - Headquarters: Aoyama Tower Place, 8F, 8-4-14 Akasaka, Minato, Tokyo
- - Established: April 2022
- - Capital: ¥38,497,600 (including capital reserves)
- - Business Scope: Matching multilingual personnel for immediate deployment
- - Website: reelu.jp