#USA #Los Angeles #Taco Bell #Live Más #Vince Staples

Taco Bell's Live Más Live Returns with a Star-Studded Show

Taco Bell is set to delight fans once again with the return of its spectacular event, Live Más Live. Slated for March 10, the one-night-only variety show will take place at the iconic Hollywood Palladium, hosted by renowned musical artist Vince Staples. This year promises more excitement with notable menu revelations for 2026 and the glitz of Hollywood, making it an event not to be missed.

A Night of Surprises and Excitement

The show, titled Live Más Live A Night at the Palladium, aims to blend fan interactions, comedy segments, original musical performances, and surprise appearances from a star-studded cast including Doja Cat, Fernando Mendoza, and Benson Boone. It will air exclusively on Peacock, where home viewers will experience an engaging show full of unexpected twists and turns.

As Taco Bell celebrates its diverse community of fans, members of Taco Bell Rewards will have exclusive access to various surprises during the event. This includes the chance to attend in person, making it an immersive experience that fans across the nation eagerly await.

Celebrating Fan Culture

This year marks the third installment of Live Más Live. Taco Bell has recognized its loyal fanbase by creating a variety show that encapsulates the enthusiasm and creativity of its community. Vince Staples, a long-time fan of Taco Bell himself, expressed his excitement about presenting the show, saying, “Taco Bell has one of the most passionate fanbases, and I’ve been a fan since I was young. I’m thrilled to collaborate with them in something that feels authentic to what Taco Bell represents.”

During the event, Taco Bell will unveil over 20 innovations for its menu, showcasing an array of new flavor experiences that promise to excite fans. From crispy new creations to nostalgic favorites and never-before-seen formats, the presentation aims to dynamically capture Taco Bell's adventurous spirit for the upcoming year.

Exclusive Offers for Fans

For Taco Bell Rewards members in Los Angeles, there will be opportunities to win tickets to attend Live Más Live. The quantity is limited and will be allocated on a first-come, first-served basis. Eligible members will receive notifications with relevant details, ensuring fans not only watch from home but also get to experience the event live.

From March 3 to 10, Taco Bell Rewards members and fans can also benefit from enticing offers. With the release of the LIVEMASLIVE26 code, early orders of $20 or more via the Taco Bell app will enjoy a delivery fee of just $1. Moreover, a special contest allows fans to win one of 300 signed posters from the artists participating in this year's show.

Evolution of Live Más Live

Originally launched in 2024, Live Más Live quickly transformed into a celebration of innovation and creativity in the Quick-Service Restaurant (QSR) industry. The event has consistently introduced viral menu items like the Big Cheez-It Crunchwrap Supreme, paving the way for new culinary adventures and experiences.

Taylor Montgomery, Taco Bell's Chief Global Brand Officer, articulated the importance of fan engagement, stating, “Live Más Live is our way of creating together with fans, drawing inspiration from their passion to create a moment that’s bold, unfiltered, and truly unforgettable.”

As anticipation builds for the event, fans are encouraged to follow Taco Bell's official channels for updates, exclusive behind-the-scenes content, and more. The stage is set for another unforgettable evening full of surprises, laughter, and the vibrant spirit that Taco Bell embodies.

Conclusion

With Live Más Live A Night at the Palladium, Taco Bell goes beyond merely presenting menu updates; it creates an engaging platform that celebrates fan culture while delivering the excitement of Hollywood. Prepare for a thrilling evening that encapsulates the innovation and fun Taco Bell is known for, streaming live on Peacock on March 10 at 12 PM ET / 9 AM PT.