Discover the Taste of Genuine Green Juice: Boco to Deco
A unique limited popup event showcasing 'Boco to Deco,' a remarkably honest green juice made with only two ingredients, will take place at the organic and natural convenience store 'Biop' from July 9 to July 21, 2025.
This compelling product comes from the reputable health food and cosmetics e-commerce brand 'Teinei Tsuhan,' based in Osaka, Japan. Joining forces with Biop, they aim to introduce the authentic flavor and health benefits of this superb green juice that directly connects consumers with the goodness of nature.
The Essence of Boco to Deco
At its core, 'Boco to Deco' relies entirely on two main ingredients: ashitaba, often dubbed as a superfood, and sweet potato starch to create a unique, palatable experience. Produced with organically grown ashitaba that is free from agricultural chemicals, this green juice contains no added sweeteners, flavorings, or preservatives, thereby showcasing the natural power of these raw materials. This philosophy resonates deeply with health-conscious customers who appreciate authenticity.
The decision to use the entire plant—roots and stems included—maximizes the nutritional value of ashitaba, ensuring that customers reap the full benefits. In fact, ashitaba consists of an impressive array of 73 nutrients, including 11 types of vitamins like A and B1, 10 essential minerals such as iron and zinc, and GABA, making it a powerhouse for health enthusiasts.
A Refreshing Choice for All
For those new to the world of green juices, Boco to Deco offers a gentle, refreshing flavor reminiscent of green tea. It's designed to dissolve easily in water and is caffeine-free, making it a suitable companion for meals or a soothing drink when taking time out. Many consumers appreciate its lightness, and it has been especially praised for its ease of consumption—94% reported it as easy-to-drink in a recent survey.
Whether you’re blending it with milk or soy milk, using it as a yogurt topping, or incorporating it into meals, Boco to Deco serves as a versatile dietary addition. This makes it not just a drink but a pleasant experience that complements daily routines.
Exciting Offers at the Popup
Previously available in a 3-pack (priced at 600 yen, tax included) at Biop, the current popup will introduce a new tube-type packaging containing 20 sticks (3,700 yen, tax included), perfect for gifting. For customers purchasing this tube, an exclusive offer of a '2-pack of Boco to Deco' will be given as a bonus. This makes it a thoughtful gift for loved ones or a perfect sample for anyone trying it for the first time.
As temperatures rise and UV exposure increases, now is the time to consider the benefits of nourishing your body with this gentle inner-care drink. Each sip of Boco to Deco can help maintain balance during these fluctuating seasons.
Popup Event Details
- - Dates: July 9, 2025 - July 21, 2025
- - Location: Biop EATo LUMINE, B1F, JR Shinjuku Station (internal to the ticket gates)
- - Operating Hours: 8:00 AM - 10:00 PM
- - Instagram: Biop Official
Featured Products at the Event
- - Boco to Deco Tube Type (3g x 20 sticks): 3,700 yen (tax included) - making its debut at Biop, available during the popup only.
- - Boco to Deco 3-Pack (3g x 3 sticks): 600 yen (tax included) - available regularly at Biop.
For those interested, sampling opportunities will also be provided, allowing consumers to experience the refreshing taste firsthand.
Nutritional Highlights of Boco to Deco
In addition to nourishing benefits, Boco to Deco is created with a pure and simple formula, utilizing only ashitaba powder and sweet potato starch, free from additives. This vegan-certified product does not contain 28 known allergens and is designed to support health in a gentle way.
Moreover, ashitaba's unique nutritional profile highlights the exceptional levels of calcone—a rare polyphenol—found predominantly in its stems and roots, offering benefits that are notably higher than traditional leaves.
A Commitment to Community and Sustainability
Boco to Deco not only enriches personal health but also contributes to the revitalization of local farming areas through the cultivation of ashitaba, often grown on previously abandoned fields. The name 'Boco to Deco,' symbolically based on the Kanji characters for '凹' (inward) and '凸' (outward), aims to reflect a harmonious relationship between humans and nature.
Ultimately, as Teinei Tsuhan prepares to mark its 28th anniversary with the mission of empowering women through health products, it continues to sustain a relationship with its customers that hinges on trust and quality service—a philosophy that has resulted in an impressive 94% retention rate for regular subscribers. This popup event is not just a showcase of a product, but a celebration of wellness, community, and a connection to nature.
For further information, visit
Teinei Tsuhan or their Instagram at
Boco to Deco.