#Japan #Tokyo #Straine #Yamashita Tomohisa #Haircare Campaign

The Launch of Straine: A Game-Changing Haircare Brand

In a groundbreaking move in the beauty industry, Ai Robotics Co., Ltd. has introduced Straine, a pioneering haircare brand that promises to deliver the best silky straight hair quality ever achieved. Launched on June 19, 2025, with a focus on repairing damaged hair through innovative straightening care ingredients, this brand is set to transform how we approach haircare.

What Makes Straine Unique?

Straine stands out due to its unique formulation that combines the concept of straightening and repairing hair. With its proprietary blend of the world’s first straight silk care ingredients, the brand aims to tame frizz and waves, guiding users to achieve smooth, straight hair. Even before its official release, the brand gained significant attention on social media, quickly securing the number one spot on Rakuten Marketplace’s daily ranking.

Nationwide Sampling Campaign

To celebrate the national release on July 1st, a massive sampling campaign will kick off on June 30th, offering 90,999 lucky individuals the chance to win Straine products. This campaign aims to bring confidence and a fresh new look to individuals facing hair challenges. Additionally, a special giant peel-off advertisement featuring brand ambassador Yamashita Tomohisa will be displayed at Shibuya Station, allowing commuters to take home trial samples of the product right from the advertisement itself.

The Instant Straightening Plan Campaign

Starting from June 30th, Straine will host the 'Instant Straightening Plan' campaign on its official X account. Participants will have the chance to win 90,000 trial sets and an exciting grand prize of one year's worth of products (Shampoo, Treatment, and Hair Oil) for 999 winners. The innovative campaign not only offers prizes but also engagement, as everyone who enters will receive words of encouragement from Yamashita Tomohisa.

The Unique Formulation of Straine

Straine incorporates nine essential amino acids, various forms of keratin, and other active ingredients like Dimaleic Acid and Ceramides, designed for comprehensive hair repair and enhancement. Each product, including shampoo, treatment, and hair oil, is formulated to retain moisture, ensuring hair appears healthy and shiny while being easy to manage.

• - Straine Straight Shampoo: Designed to cleanse and fortify hair, priced at 1,980 yen for 475ml.
• - Straine Straight Treatment: A nourishing treatment to restore hair moisture and texture, also priced at 1,980 yen for 475ml.
• - Straine Straight Hair Oil: This finishing product is pivotal for keeping hair smooth and shiny, available for 1,980 yen for 80ml.

Getting Involved with Straine

Straine will be available in various retail outlets, including variety stores and online marketplaces starting July 1st. Don't miss the chance to try out this revolutionary haircare line and participate in the ongoing campaign. Follow their official social media channels for updates and engage with the community of users who are eager to embrace their new hair journey.

The Brand Ambassador: Yamashita Tomohisa

Yamashita Tomohisa is not just the face of this new brand but a celebrated figure in Japanese entertainment, known for his wide-ranging talent across music, television, and film. His recent projects include international collaborations, making him a compelling ambassador for a brand that aims to bridge beauty and innovation.

Future Prospects

As Ai Robotics Co., Ltd., which promotes the philosophy of creating new freedoms, continues to expand its beauty brand offerings, they pledge to maintain their commitment to innovation. With their sights set on revolutionizing both haircare and skincare, watch out for more exciting products from Straine and the other emerging brands under Ai Robotics.

Discover your perfect silky straight hair with Straine and join the community in celebrating your hair journey!