Cecilia Sanchez of L'ATTITUDE Ventures Recognized in Inaugural Latinos 40 Under 40™ in Los Angeles
On November 12, 2025, Negocios Now, an influential publication dedicated to advancing the Hispanic community, celebrated the achievements of young leaders by releasing its inaugural Latinos 40 Under 40™ list. Among the honorees is Cecilia Sanchez, a Senior Associate at L'ATTITUDE Ventures, a significant player in the investment sector. Based in Los Angeles, Sanchez has made notable contributions to her firm, which specializes in backing Latino-led startups through substantial capital investments and support.
Understanding the challenges faced by the Latino community, Sanchez remarked, "It's an incredible honor to be recognized among Latinos striving to create opportunities for our community." Her statement reflects the essence of her work—not just for L'ATTITUDE Ventures but for the broader Hispanic community she aims to empower.
The criteria for the selection encompass a range of sectors, including government, technology, sports, and nonprofit areas, highlighting the multifaceted contributions of Latinos in various fields. The awards ceremony, held at the City Club of Los Angeles, brought together remarkable leaders who are paving the way for future generations.
Cecilia Sanchez isn’t just a name on a list; she is also a testament to the power of diversity and inclusion in investment spaces. Originally from Georgia, she pursued her education at the University of Georgia, where she studied International Affairs, French, and Spanish. Following that, she earned an MBA from USC Marshall, where she developed a keen interest in technology product development through data analytics, which she executed during her tenure at major tech companies like Facebook and Instagram.
Before joining L'ATTITUDE Ventures, Sanchez honed her skills as a consultant at Booz Allen Hamilton in Washington, D.C., tackling serious issues such as transnational money laundering and drug trafficking. Notably, her efforts earned her prestigious accolades, including the FBI Service Award and the Department of Justice’s Organized Crime Drug Enforcement Task Forces Award.
Laura Moreno Lucas, General Partner at L'ATTITUDE Ventures, highlighted Sanchez's impact at the firm. She stated, "Cecilia has been instrumental to L'ATTITUDE's success. Her consistent and calm approach fosters an environment and culture that enables us to execute effectively in a fast-paced setting." Such sentiments speak volumes about Sanchez’s capability to inspire and drive results, making her an invaluable asset to her team and the ventures they support.
L'ATTITUDE Ventures stands out as the largest Latino early-stage venture capital fund, currently managing over $100 million in assets. Its mission is to uplift visionary Latino entrepreneurs by providing valuable connections, visibility, and support necessary for building innovative companies. Co-founders Sol Trujillo and Laura Moreno Lucas, alongside other industry veterans, emphasize the importance of diversity in entrepreneurship. Sanchez's recognition is not only a reflection of her personal journey but also a bright beacon encouraging others to follow suit.
Sanchez’s recognition in the Latinos 40 Under 40 list not only celebrates her personal achievements but highlights the growing presence of Latinos in industries where they have traditionally been underrepresented. Her work at L'ATTITUDE Ventures is paving a path not only for herself but for countless individuals who aspire to make a mark in the entrepreneurial landscape. In a world increasingly focused on diversity and inclusion, Sanchez is shaping the narrative and proving that the future is indeed bright for Latino entrepreneurs seeking support and investment.
Understanding the challenges faced by the Latino community, Sanchez remarked, "It's an incredible honor to be recognized among Latinos striving to create opportunities for our community." Her statement reflects the essence of her work—not just for L'ATTITUDE Ventures but for the broader Hispanic community she aims to empower.
The criteria for the selection encompass a range of sectors, including government, technology, sports, and nonprofit areas, highlighting the multifaceted contributions of Latinos in various fields. The awards ceremony, held at the City Club of Los Angeles, brought together remarkable leaders who are paving the way for future generations.
Cecilia Sanchez isn’t just a name on a list; she is also a testament to the power of diversity and inclusion in investment spaces. Originally from Georgia, she pursued her education at the University of Georgia, where she studied International Affairs, French, and Spanish. Following that, she earned an MBA from USC Marshall, where she developed a keen interest in technology product development through data analytics, which she executed during her tenure at major tech companies like Facebook and Instagram.
Before joining L'ATTITUDE Ventures, Sanchez honed her skills as a consultant at Booz Allen Hamilton in Washington, D.C., tackling serious issues such as transnational money laundering and drug trafficking. Notably, her efforts earned her prestigious accolades, including the FBI Service Award and the Department of Justice’s Organized Crime Drug Enforcement Task Forces Award.
Laura Moreno Lucas, General Partner at L'ATTITUDE Ventures, highlighted Sanchez's impact at the firm. She stated, "Cecilia has been instrumental to L'ATTITUDE's success. Her consistent and calm approach fosters an environment and culture that enables us to execute effectively in a fast-paced setting." Such sentiments speak volumes about Sanchez’s capability to inspire and drive results, making her an invaluable asset to her team and the ventures they support.
L'ATTITUDE Ventures stands out as the largest Latino early-stage venture capital fund, currently managing over $100 million in assets. Its mission is to uplift visionary Latino entrepreneurs by providing valuable connections, visibility, and support necessary for building innovative companies. Co-founders Sol Trujillo and Laura Moreno Lucas, alongside other industry veterans, emphasize the importance of diversity in entrepreneurship. Sanchez's recognition is not only a reflection of her personal journey but also a bright beacon encouraging others to follow suit.
Sanchez’s recognition in the Latinos 40 Under 40 list not only celebrates her personal achievements but highlights the growing presence of Latinos in industries where they have traditionally been underrepresented. Her work at L'ATTITUDE Ventures is paving a path not only for herself but for countless individuals who aspire to make a mark in the entrepreneurial landscape. In a world increasingly focused on diversity and inclusion, Sanchez is shaping the narrative and proving that the future is indeed bright for Latino entrepreneurs seeking support and investment.
Topics People & Culture）
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