#USA #New York #Consumer Releases #Megan Thee Stallion #NikeSKIMS

February Highlights: Top Consumer Press Releases 2025

As February 2025 comes to a close, PR Newswire provides an exciting recap of the most notable consumer and retail announcements. This roundup features a diverse array of products and collaborations, highlighting the latest trends making waves in the industry. With thousands of press releases disseminated monthly, it can be challenging to stay updated. However, our compiled list showcases the standout stories you won't want to miss.

Featured Releases

1. Red Lobster® - The Greatest Lobsterfest of All Time (GLOAT)
Red Lobster is proud to announce its most glorious Lobsterfest yet, offering ten tantalizing new dishes including a 'Create Your Own' lobster option. For the first time, diners can customize their Lobsterfest experience by selecting multiple lobster entrees to create the ultimate feast.

2. Bath & Body Works x Disney - A Magical Fragrance Collection
This innovative collaboration introduces a new fragrance collection inspired by beloved Disney Princesses. With an extensive range of 85 products, this collection marks Bath & Body Works' biggest collaboration yet, featuring prices from $1.95 to $99.95.

3. Carl's Jr. - Alix Earle's Hangover Burger
In celebration of post-game cravings, Carl's Jr. and influencer Alix Earle have collaborated to enhance their Hangover Burger. The revamped burger comes packed with flavors from a charbroiled beef patty, bacon, melted Swiss cheese, and hash rounds, designed to satisfy any late-night appetite.

4. Cracker Barrel - Spring Seasonal Menu Launch
With fresh flavors on the horizon, Cracker Barrel unveils a new seasonal menu featuring Creole Shrimp skillets and OREO® Stuffed Cheesecake Pancakes. This mouthwatering lineup is sure to enchant diners longing for fresh culinary experiences.

5. ALDI - Expanding to New Heights
The grocery chain ALDI has ambitious plans to launch 225+ new stores in 2025, converting select locations from Winn-Dixie and Harveys Supermarket to the ALDI format, thereby extending its reach significantly throughout 2027.

6. poppi - Big Game Commercial Reveal
Celebrating their presence at the Big Game, poppi unveiled their vibrant new 'Soda Thoughts' commercial, drawing attention to a healthier alternative to soda while featuring relatable moments.

7. 7-Eleven - Free Slurpee Fridays in February
Building off customer enthusiasm for refreshing beverages, 7-Eleven is thrilled to continue offering free Slurpee drinks every Friday in February, creating fun moments for those seeking a sweet treat.

8. Wendy's - Thin Mints Frosty for the Cookie Season
Wendy's introduces the Thin Mints Frosty, a perfect nod to the Girl Scout Cookie season, featuring a delicious blend of minty chocolate flavors that fans can enjoy starting from February 21.

9. Nike and SKIMS - Launch of NikeSKIMS
In an exciting partnership, Nike and SKIMS are set to reveal their athletic-wear line, NikeSKIMS. Designed to cater to a diverse range of athletes, this collaboration embarks on a mission to enhance women's participation in sports, with the first collection arriving this Spring in select locations.

10. Crayola - Retired Crayon Color Collection Returns
For the first time ever, Crayola has decided to bring back eight retired crayon colors, celebrating their historical significance and expanding their current color palette for a limited engagement.

11. Chili's® - Celebrating National Margarita Day with a New Holiday Film
To honor what they call the most important holiday of the year, Chili's and Lifetime are partnering to produce a feel-good movie around National Margarita Day, featuring the talents of Maria Menounos and Taye Diggs.

12. Megan Thee Stallion - Launching Chicas Divertidas Tequila
The acclaimed artist has introduced a new premium tequila brand, Chicas Divertidas, featuring Blanco and Reposado options. Drawing on years of experience and passion, she aims to create a perfect social drink for sharing good times.

13. Taco Bell® and Milk Bar® - Birthday Cake Churros Launch
Taco Bell and Milk Bar have teamed up to create fun, festive Birthday Cake Churros, filled with cake frosting and sprinkled with confetti — an ideal treat for celebrating any special occasion.

14. CeraVe - Launching 'Head of CeraVe' Hair Campaign
Featuring star personalities like Charli D’Amelio, Anthony Davis, and Paige Bueckers, CeraVe's new anti-dandruff hair care system promises effective scalp relief while maintaining the skin's barrier.

15. Kylie Cosmetics and See's Candies - Toasted Marshmallow Lip Butter
Kylie Cosmetics partners with See's Candies for the exciting launch of a new lip butter, combining scrumptious confectionery treats with beauty. The associated sweepstakes offer lucky fans exclusive products signed by Kylie Jenner.

Trend Analysis

This month, several trends surfaced in consumer news, including standout advertising during the Big Game and Valentine's Day budget-focused spending. Ipsos collected insights revealing that major brands excelled with creative ads during the event, while consumers opted for shared experiences over gifts to celebrate Valentine's Day.

Looking Ahead

As March approaches, the trend of consumer-focused press releases is expected to surge, especially surrounding the college basketball tournament, the New York Toy Fair, and the Mobile World Congress in Barcelona. Additionally, events like St. Patrick's Day will further illuminate the retail landscape as the month progresses.

PR Newswire continues to serve as a key distribution partner for brands seeking to highlight their latest announcements globally, effectively connecting key stories with the appropriate audiences. For those interested in sharing their retail press releases, consider signing up with PR Newswire to reach consumers and engage the media.

In conclusion, these featured press releases from February highlight the creative ways brands are adapting to consumer needs and industry shifts. For further information and updates, stay connected with PR Newswire for the latest news in consumer retail.