#United States #West Palm Beach #Bank of America #Related Ross #CityPlace

Bank of America Partners with CityPlace

In a significant move for the West Palm Beach community, Related Ross has officially appointed Bank of America as the Official Bank of CityPlace. This designation marks the start of a multiyear partnership aimed at elevating the financial presence in this vibrant district and expanding community engagement through various initiatives.

Partnership Overview

This collaboration is not just a branding exercise; it encompasses a robust retail presence by Bank of America within CityPlace, along with a commitment to community events and financial wellness programming. Plans are underway for Bank of America to establish retail offerings, including ATMs, at CityPlace, enhancing convenience for local residents and visitors.

Fabiola Brumley, president of Bank of America Palm Beach County, elaborated on the company's mission, stating, "As Palm Beach County continues to grow, Bank of America is investing in the people, organizations, and businesses that help power its future." This approach is further mirrored by Related Ross’s own long-standing commitment to West Palm Beach, where they have been active for nearly three decades, including the development of CityPlace.

CityPlace: A Center for Community

CityPlace has become synonymous with West Palm Beach’s transformation into a hub for business and culture. With its mix of shopping, dining, and entertainment, it embodies the essence of community engagement. The partnership seeks to leverage this by incorporating Bank of America into the upcoming community programs that CityPlace hosts throughout the year. From holiday events to wellness festivals, Bank of America's involvement will enhance the offerings available to the public.

Upcoming Initiatives

• - Holiday Programming: Bank of America is set to be the primary partner for CityPlace's holiday events, which include the Santa Experience and Family Movie Nights. This involvement is expected to draw in families and create memorable experiences during the festive season.
• - Financial Wellness Programming: Recognizing the importance of financial education, Bank of America will support the financial wellness initiatives scheduled for CityPlace's annual spring festival.
• - Women’s Entrepreneur Market: As part of their commitment to fostering entrepreneurship, particularly among women, Bank of America will sponsor the Women’s Entrepreneur Market during Related Ross’s annual Women’s Leadership event in March. This aims to provide aspiring business owners with a vital platform.

Longstanding Commitment to Community

The partnership between Bank of America and Related Ross is rooted in a deep-seated commitment to the Palm Beach community. Together, they have pledged substantial philanthropic contributions, with Related Ross indicating over $15 million dedicated to local organizations. Simultaneously, Bank of America’s philanthropic efforts have included $8 million in support of community initiatives across Palm Beach, demonstrating a genuine investment in the area’s long-term growth.

Conclusion

This partnership promises to bring significant benefits not only to the entities involved but also to the broader West Palm Beach community. By combining resources and expertise, Bank of America and Related Ross are setting the stage for a transformative period in CityPlace, with an emphasis on collaboration, community involvement, and sustainable growth. As both organizations look forward to expanding their initiatives, residents and businesses in the region can anticipate a stronger, more interconnected community centered around CityPlace.

As Webber Hudson, Executive Vice President of Related Ross, aptly noted, "We want CityPlace to remain a place that brings people together." With these initiatives, it seems clear that the partnership is on the right path towards achieving that vision.