#Japan #Tokyo #Fashion #Hello Kitty #Grove

Grove x Hello Kitty Collaboration

Grove, the women's fashion brand under Arcus International, is excited to announce the launch of a delightful collaboration with Sanrio's iconic character, Hello Kitty. Starting on April 22, the collection will be available at select stores nationwide, with early access available online from April 3, followed by an official pre-sale on April 17.

Renowned for its feminine casual wear that transitions seamlessly from office to daily outings, Grove provides versatile and trendsetting pieces that resonate with a broad audience of women. The upcoming collaboration is designed to celebrate the vibrant spring season, introducing an array of stylish items made with quality materials.

Featured Items from the Collection

1. Hello Kitty Jute Tassel Tote
Price: ¥2,200 (tax included)
This tote bag made from jute material comes complete with a beautiful tassel and features three unique designs, including one that showcases Hello Kitty with her iconic bow cleverly hidden with a ribbon.

2. Hello Kitty Water-Repellent Quilted Shoulder Bag
Price: ¥5,479 (tax included)
Color Options: Beige/Black
This quilted shoulder bag incorporates Hello Kitty’s signature ribbon, offering a stylish 2-way option that allows users to carry it comfortably on the shoulder or as a tote.

3. Hello Kitty Lee Square 2-Way Tote
Price: ¥5,479 (tax included)
Color Options: Ivory/Black/Light Beige
Featuring embroidered designs of a concealed Hello Kitty and includes an adorable ribbon charm, this tote is a perfect embodiment of cuteness, also showcasing a lovely interior design.

4. Hello Kitty Face Charm Pouch
Price: ¥2,479 (tax included)
Color Options: Ivory/Black
This charming bag charm features Hello Kitty’s face along with a faux leather ribbon motif, available in colors that balance elegance and whimsy.

5. Hello Kitty Shell Face Pouch
Price: ¥3,479 (tax included)
Color Options: Off-White/Black
A fan-favorite, this shell-shaped pouch prominently displays an embroidered image of Hello Kitty and incorporates a playful 3D design with her ears and bow.

Shop the Collection

You can find the exclusive Grove x Hello Kitty items on their official online store or visit physical stores across Japan as per the listings on their store finder.

Stay Connected

To stay updated about the collaboration and more, follow Grove on Instagram, LINE, and X.

Brand Concept

Grove embodies the motto “My Feminity My Life,” promoting an everyday aesthetic that blends charm with elegance. Discover your unique style with Grove's playful and trendy collections.