Embrace Summer with Meiji Bulgaria Frozen Yogurt Dessert Salt Lemon
As summer temperatures soar, staying cool is essential. Meiji Seika Kaisha, Ltd. is here to help with the introduction of its limited summer flavor,
Meiji Bulgaria Frozen Yogurt Dessert Salt Lemon, launching on
July 21. This refreshing dessert combines the rich texture of yogurt with a zesty lemon sauce, offering a perfect balance of sweetness and acidity to keep you cool during the hot days ahead.
Product Overview
The Frozen Yogurt Dessert is crafted with a special yogurt developed by Meiji specifically for ice cream.
This unique formulation leverages the creamy taste and velvety feel to create an indulgent experience. Fermented with LB81 probiotic bacteria, famously used in
Meiji Bulgaria Yogurt LB81 Plain, the dessert boasts a refreshing tartness that complements the smooth finish. The innovative
freezing process enhances the dessert's texture, leading to an enjoyable mouthfeel.
The new Salt Lemon flavor encompasses a rich and creamy yogurt base coated in a subtly salty lemon juice sauce, which elevates the lemon’s brightness. This delightful combination of
smooth yogurt and refreshing salt lemon is sure to tantalize your taste buds this summer season. With summer delicacies becoming increasingly popular, this new addition is set to tickle the palate of dessert lovers.
The Inspiration Behind the New Flavor
The development of Meiji Bulgaria’s Frozen Yogurt Dessert is rooted in the desire for a refreshing and vibrant summer treat. Focusing on seasonal inspiration, Meiji aimed to create a flavor that evokes the spirit of summer while highlighting the refreshing nature characteristic of their products. Thus, the Salt Lemon flavor was born – a thoughtful nod to the season with its zesty and invigorating profile.
Developer Insights
The creation of Meiji Bulgaria Frozen Yogurt Dessert Salt Lemon keeps the core essence of yogurt's creamy profile while incorporating a hint of salt to enhance the lemon flavor. This results in a refreshing and crisp experience. Additionally, the frozen yogurt has been ranked in the
2025 SHIBUYA109 lab trend predictions, signaling a growing interest in yogurt-based desserts among consumers, particularly Gen Z. As we anticipate another sweltering summer in
2025, this treat should not be missed!
Launch Campaign to Celebrate the New Flavor
To celebrate the release of the Salt Lemon flavor, Meiji is launching an exciting campaign offering a chance to win a
500 yen Pay prize. Here’s how you can participate:
- - Campaign Summary: Meiji Bulgaria Frozen Yogurt Dessert Salt Lemon launch campaign.
- - Participation Period: July 22, 2025, 10:00 AM to July 28, 2025, 11:59 PM.
- - How to Enter:
1. Follow Meiji’s official account on X (https://x.com/meiji_BY_cp)
2. Repost the campaign post.
- Ensure your account is public for eligibility.
- Contestants must agree to the campaign rules before participation.
-
500 yen Pay for 10 winners each day for 7 days (a total of 70 winners).
- - Results Announcement: Winners will be notified via direct message on the official account by mid-August 2025.
For more details, check out Meiji's official account.
About Meiji Bulgaria Frozen Yogurt Dessert
The Meiji Bulgaria Frozen Yogurt Dessert line melds the rich creaminess of ice cream with the refreshing qualities of yogurt, striking the perfect balance of taste. According to research by Meiji, approximately
86.4% of surveyed individuals identified it as the perfect dessert to enjoy after meals. As summertime heats up, this new dessert is poised to become the go-to choice for a satisfying yet refreshing sweet treat.
- Discover more about this summer gem at
Meiji Bulgaria Frozen Yogurt Salt Lemon.
- Additional information can be found
here.
Get ready to beat the heat with this exciting new flavor from Meiji!