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TERREPOWER Unveils Ontility: A New Era for EV Battery Lifecycle Solutions

In a significant move for the electric vehicle (EV) market, TERREPOWER, the world’s largest sustainable manufacturer by volume, has launched its innovative battery solutions under the brand name Ontility. This encompasses a comprehensive range of offerings aimed at the entire lifecycle management of electric vehicle batteries. With a strategic focus on both Europe and North America, the Ontility brand seeks to enhance battery value through validated reuse, refurbishment, repurposing, and recycling solutions.

A Commitment to Sustainability

With an expansive global manufacturing network and deep-rooted engineering expertise, TERREPOWER has positioned itself as a leader in the circular economy. Ontility provides effective, scalable solutions that not only prolong vehicle longevity but also minimize unnecessary battery replacements and conserve precious materials for future use. This is particularly vital as the adoption of electric vehicles accelerates in both regions.

North America stands out as the primary market, evidenced by robust adoption rates of electric vehicles. Investment in battery manufacturing is rising, and increasingly favorable regulatory frameworks support the reuse of batteries over the extraction of raw materials. Europe is witnessing an even sharper trend, with a staggering 38% increase in battery electric vehicle sales in the first half of 2025 compared to the previous year. This surge indicates that the number of first-generation batteries reaching their end-of-life will significantly increase in the coming three to five years.

Duncan Gillis, CEO of TERREPOWER, noted: “North America and Europe are entering a pivotal phase in EV adoption, where battery maintenance and lifespan extension will become as critical as production.” The launch of Ontility empowers TERREPOWER to provide proven lifecycle solutions to customers in these growing markets, reinforcing its status as a global leader in sustainable manufacturing.

Addressing the Battery Lifecycle Challenge

As millions of electric vehicles age, there’s an escalating need for reliable partners capable of refurbishing and validating the life span of batteries at scale. TERREPOWER's Ontility provides an essential service to vehicle owners, installers, fleets, suppliers, distribution partners, and recovery companies, focusing on maximizing battery value through cost-effective refurbishment solutions.

Michael Boe, TERREPOWER's Europe President, highlighted a common misconception in the industry: “Often, batteries are treated as waste before their useful life is truly over.” He continued, “Our philosophy at TERREPOWER is straightforward—prioritize value preservation. By reconditioning batteries, we extend vehicle lifetimes, reduce raw material consumption, and support a more circular approach to electrification.”

Features of Ontility's EV Battery Solutions

Ontility’s EV batteries are tailored to deliver:

• - Validated battery systems supported by warranties for out-of-warranty electric vehicles.
• - Pre-installed solutions that simplify service interventions and reduce turnaround times.
• - Cost-effective alternatives to complete battery replacements.
• - Prolonged lifespans for vehicles and fleets through tested refurbishment processes.
• - Scalable lifecycle services aimed at equipment manufacturers and aftermarket partners.
• - Responsible reuse and recycling channels for batteries at end-of-use.

In addition, this launch underscores TERREPOWER’s escalating role in achieving Europe’s circular economy objectives while adapting to new battery regulations. With operations and clients spread across 90 countries, the company is uniquely equipped to assist stakeholders with managing the complete battery lifecycle, from retrieval and oversight through refurbishment and second-life applications.

Future Trends in Battery Management

TERREPOWER anticipates a surge in global demand for EV battery lifecycle management solutions as an increasing number of vehicles surpass their original warranty periods. Gillis remarked, “The challenge facing the sector is not just about producing more batteries, but ensuring that existing batteries deliver maximum added value throughout their lifecycle.” This pioneering role is vital for making electric mobility more affordable, sustainable, and accessible. Ontility is poised to help meet these challenges head-on.

The launch of Ontility builds upon a refreshed digital presence, a renewed product offering, and ongoing investments in battery lifecycle capabilities across Europe and North America. For more information, visit www.ontility.com.

About Ontility

Ontility is a TERREPOWER brand focused on lifecycle solutions for electric vehicle batteries and energy storage technologies. By enabling battery refurbishment, validation, repurposing, and recycling, Ontility helps customers maintain the value of their batteries, extend their equipment's lifespan, and optimize the use of critical resources. Leveraging TERREPOWER’s expertise in sustainable manufacturing, Ontility delivers circular solutions that align with the growing global electrification demand.

About TERREPOWER

Formerly known as BBB Industries, TERREPOWER has emerged as the world’s largest sustainable manufacturer by volume. Established in 1987 on a foundation of innovation, it is a global leader in the aftermarket parts market, specializing in high-quality components for automotive and industrial markets. With a strong operational presence in North America and Europe, including 19 sustainable manufacturing facilities and 28 brands sold in over 90 countries, TERREPOWER is dedicated to enhancing supply chain resilience, minimizing waste, and advocating for circular economies.