#Japan #Tokyo #Japanese Cuisine #Yayoiken #Teppan Fair

Yayoiken's New TV Commercials

Yayoiken, a popular chain of Japanese set meal restaurants owned by Plenus Co., has recently announced the launch of its exciting new TV commercials featuring the Teppan Fair, which will be aired starting from July 18, 2025. With 361 locations across Japan as of June 2025, Yayoiken is a go-to destination for those craving hearty, delicious meals.

The Teppan Fair Television Campaign

The commercials focus on two tempting offerings from the Teppan Fair. The first edition showcases the 'Grilled Beef Rib and Organ Meat Set,' while the second edition introduces two delightful options: the 'Teppan Oil Chicken Set' and the 'Teppan Chicken Chili Set.' Each of these dishes is presented in vibrant and engaging visuals that highlight their sizzling quality, accompanied by catchy and memorable music designed to whet the viewers' appetites.

The pace of the scenes in the commercials shifts dynamically, allowing each dish to shine in its own right while tantalizing audiences with visuals of steaming, flavorful plates. Yayoiken leverages cutting-edge marketing techniques to engage their customers through not just TV commercials but also through official social media channels like X, Instagram, and LINE, where they regularly share updates about new products and promotions.

Meal Highlights

• - Grilled Beef Rib and Organ Meat Set: Priced at 1,190 yen, this meal combines the rich flavors of beef with tender organ meat, creating a savory and satisfying experience.
• - Teppan Oil Chicken Set (4 pieces): Available for 970 yen, this dish provides a delightful and crunchy contrast against the backdrop of a sizzling hot plate.
• - Teppan Chicken Chili Set (4 pieces): Also priced at 970 yen, this dish offers a spicy kick, perfect for those looking for a bit of heat in their meal.

All prices mentioned include tax, though some locations may vary slightly in menu offerings.

Enhancing the Dining Experience: Yayoiken Official App

In addition to their engaging commercials, Yayoiken aims to enrich customer interaction through their official mobile app. This app is a treasure trove for fans of Yayoiken, giving users easy access to information on new products, promotional campaigns, menu browsing, and restaurant location searches.
Moreover, the app provides exclusive QR coupons that offer discounts on set meals and side orders, enhancing the overall dining experience at Yayoiken restaurants.

To explore more about Yayoiken and download the app, visit their official website at Yayoiken's Mobile Apps. A seamless user experience awaits with easy navigation to all Yayoiken’s delicious offerings and promotional deals.

In summary, with the fresh and enticing TV commercials for the Teppan Fair, Yayoiken continues to solidify its reputation as a staple in Japanese dining, making quality cuisine accessible and enjoyable through innovative marketing and technology.