#China #Hisense #Qingdao #TV #100-Inch

Hisense Retains Global No. 2 Ranking in 2024

In an impressive display of market resilience, Hisense, a prominent global brand in home appliances and consumer electronics, has confirmed its second consecutive year of holding the No. 2 position in global TV shipments for 2024. According to data sourced from Omdia, a reputable international market research firm, Hisense's staggering achievement includes delivering 29.14 million televisions, which equates to approximately 14% of the global market share.

Strong Growth Trajectory

Hisense has been on a remarkable growth trajectory, successfully maintaining this key ranking since 2022. What sets the company apart is its consistent growth for an impressive seven years, making it the sole TV manufacturer on this path in a fiercely competitive industry. This sustained success underlines the company's commitment to innovation and customer-centric technology, providing users with enhanced everyday experiences through superior product quality.

Leading Large-Screen TV Market

In the niche of large-screen televisions, Hisense holds a commanding lead. With a dominant 19.8% share of shipments for TVs sized 75 inches and larger, the brand is recognized as the global leader in this category. Furthermore, Hisense showcases its strength in the ultra-large TV segment, where it boasts a market share of 30.3% for models over 98 inches, and an impressive 58.8% market dominance in the 100-inch and larger category.

GFK and Circana reports note that Hisense has also made significant inroads in various countries, including Japan, Australia, South Africa, and Slovenia, where it has been recognized as the top seller in the TV market. This level of achievement across multiple major markets demonstrates the brand’s global reach and popularity.

Commitment to Technological Advancement

Driving Hisense's success is a deep commitment to advanced technology and user experience. At the forefront of innovation is the company’s 116-inch TriChroma LED TV, which incorporates cutting-edge RGB Local Dimming Display Technology. This enables the television to deliver outstanding picture quality by optimizing brightness and contrast through its Hi-View AI Engine X.

The AI features, such as AI Peak Brightness and AI RGB Local Dimming, facilitate real-time adjustments that ensure viewers enjoy vivid and lifelike visuals. Such advancements underscore Hisense’s strategy of harnessing artificial intelligence to revolutionize the viewing experience while enhancing energy efficiency.

Looking Ahead

With a strong foothold in the television market, Hisense is poised to maintain its upward trajectory. The brand continues to focus on leveraging innovative technology and building strategic partnerships to further enhance consumer experience. As it eyes future growth, Hisense reaffirms its commitment to remaining a top choice for consumers worldwide, continually raising the bar for industry standards.

About Hisense

Established as a global leader in home appliances and consumer electronics, Hisense operates in over 160 countries. The company specializes in a variety of products, from multi-media goods to intelligent IT solutions, and has shown remarkable growth statistics, consistently achieving top rankings in various categories. With a projected commitment to innovation and customer satisfaction, Hisense is set to shape the future of consumer electronics.

Hisense's sustained market presence and strategic innovations are clear indicators of its potential to continue leading the industry for years to come.