#Japan #Yamanashi #TETOTETO #Budou no Onepiece

TETOTETO Inc. Unveils 'Budou no Onepiece'

In the ever-evolving landscape of the food industry, TETOTETO Inc., an innovative food collective, is tackling common perceptions and challenges with its latest venture, the upcycle brand, "Budou no Onepiece." By creatively utilizing by-products from wine production, the brand sheds light on the often-overlooked potential of food waste.

Addressing Food Waste in the Wine Industry

The term "wine pomace" refers to the skins, seeds, and stems left over after winemaking—a resource rich in antioxidants like resveratrol and anthocyanins. Despite its nutritional value, in Yamanashi Prefecture alone, an estimated 10,000 tons of this pomace is discarded each year, underlining a significant food waste issue.

"Budou no Onepiece" aims to change this narrative. The brand transforms grape skins into delectable, sugar-coated treats, preserving their beneficial properties while creating a unique candy experience for consumers.

Product Spotlight: Budou no Onepiece

• - Product Name: Budou no Onepiece
• - Ingredients: Granulated sugar (domestically produced), grape skins
• - Content Weight: 500g
• - Retail Price: ¥3,500 (including tax)

This delicious creation not only brings joy as a sweet snack but also plays a vital role in reducing food waste and promoting sustainable practices within the food sector.

An Innovative Twist: Enzan Granola

In addition to "Budou no Onepiece," TETOTETO also presents the "Enzan Granola." This product incorporates the same grape skins, blending them with oats and almonds to produce a crunchy, flavorful granola that is both satisfying and enjoyable. Each bite showcases the texture and delightful flavors that keep consumers coming back for more.

• - Product Name: Enzan Granola
• - Ingredients: Domestic oats, granulated sugar, grape skins, honey, almonds, pumpkin seeds, coconut oil, rice oil, salt (contains almonds)
• - Content Weight: 100g
• - Retail Price: ¥1,000 (including tax)

A Community Contribution: Showcasing Local Producers

The initiative to utilize wine pomace also extends to supporting local vineyard operations. For instance, the collaboration with Wakao Winery, located in Kōshū City, Yamanashi, highlights the importance of partnerships between producers and innovative brands like TETOTETO. Wakao Winery has a longstanding history, offering grape picking experiences since 1968 while simultaneously growing various grape varieties for wine production.

The partnership addresses the common hurdle of waste management within these vineyards, inspiring TETOTETO to create innovative snacks that not only add value to these by-products but also promote local agriculture.

The Inspiration Behind the Brand

The unique name "Budou no Onepiece" translates to "Grape’s One-Piece Dress," a clever metaphor created by Goki Inoue, the Food Creative Director at TETOTETO. He envisioned the way grape skins elegantly shed, resembling a piece of clothing. This catchy name is intended to resonate with consumers as memorable and engaging.

Additional Initiatives by TETOTETO

TETOTETO’s relentless pursuit of sustainability does not stop at wine by-products. They also work with "ninn," a brand that creatively processes food waste, including blemished fruits and unused cacao nibs, into delightful products. Another example is the fermentation-based mayonnaise made from sake lees, presenting a plant-based alternative without any additives—highlighting TETOTETO’s broader commitment to minimizing waste and supporting local ingredients.

Looking Ahead

TETOTETO Inc. is committed to bridging the gap between culinary creativity and environmental responsibility, continually pushing the boundaries of what is possible within the food industry. The company intends to maintain its focus on "reinterpretation" and "reconstruction," producing unique products that not only tantalize taste buds but also contribute to a more sustainable future.

For inquiries about products, retailing, or collaboration, reach out to: [email protected]
Website: TETOTETO