BEAMS Exciting Holiday Campaign 2025
BEAMS, a leading lifestyle and fashion brand based in Shibuya, Tokyo, is gearing up for its thrilling holiday campaign, titled
'BEAMS HOLIDAY 2025', which will run from
November 21 to December 25, 2025. This year, the campaign launches a series of special initiatives to revamp your gifting experience, making it both enjoyable and memorable.
Special Mini Shopping Bags
As part of this year’s theme,
'HAVE A HAPPY HOLIDAY', BEAMS emphasizes the notion of transforming ordinary days into something special. To bring this theme to life, the company has created an exclusive
super mini shopping bag meant to spark joy. It’s not just a bag; it’s designed to be a delightful holiday ornament or a fun accessory, adding a festive touch to your season.
Starting
December 5, 2025, these unique bags will be available for free at
BEAMS NEWoMan Shinjuku, and the distribution will last until
December 26. However, there will be limited quantities available each day, so be sure to visit early to grab yours!
Engaging Online Content
In addition to the free bags, BEAMS is set to launch exciting web content on
December 5 that revolves around gifting ideas for the holiday season. This engaging content will feature comments and suggestions from popular figures and BEAMS staff members, sharing their top picks for gifts to give this Christmas. This aims to help customers decide on the perfect present for their loved ones.
You can explore the delightful gift ideas through their special webpage here:
BEAMS Holiday Gifts.
New Gift-Giving Services
This holiday season, BEAMS introduces an innovative service called
AnyGift, which allows you to send gifts to recipients without needing to know their addresses. This feature aims to eliminate the hassle often associated with gift-giving, ensuring that everyone can partake in the joy of giving.
Moreover, from
December 12 to December 21, BEAMS will be running a
free shipping campaign applicable to all products on their official online shop and in-store purchases over 500 yen for BEAMS CLUB members. This initiative underscores the brand's commitment to enhancing your shopping experience during the holidays.
Important Note on Free Shipping
- - Free Shipping Campaign Period: December 12 to December 21, 2025
- - Eligibility: All items on the BEAMS official online shop, or in-store for BEAMS CLUB members with purchases over 500 yen (tax included).
- - For further details on AnyGift, visit their site.
About BEAMS
Founded in 1976 in Harajuku, Tokyo, BEAMS has become a pioneering select shop renowned for integrating various lifestyles into its offerings. With a diverse range of apparel, accessories, interior products, and art, BEAMS collaborates with both local and global brands, continually pushing the boundaries of creativity. Today, the brand operates approximately 175 stores across Japan and Asia, fostering a culture that resonates with a broad audience.
For more information about BEAMS, visit:
BEAMS Official Site