#Pearson #Chief Business Officer #Naseem Tuffaha

Pearson Appoints Naseem Tuffaha as Chief Business Officer

Pearson, the leading company in lifelong learning, recently appointed Naseem Tuffaha as its new Chief Business Officer. This strategic move comes as Pearson seeks to enhance its operations and align its business goals to better serve the educational community in an increasingly AI-driven environment.

Naseem Tuffaha is set to report directly to Pearson's CEO, Omar Abbosh, and will collaborate closely with the executive team to ensure that the company’s software scaling, business plans, and customer strategies are consistent with the long-term objectives. With more than 30 years of expertise in market development and organizational leadership, Tuffaha’s extensive experience positions him to significantly contribute to Pearson’s operational excellence and success.

In his previous role as Chief Growth Officer at The Trade Desk, a prominent global advertising technology firm, Tuffaha was responsible for major growth initiatives, scaling operations, and workforce expansion. Prior to that, he enjoyed a remarkable 24-year career at Microsoft, where he held various leadership roles that shaped his approach to market strategy and company growth.

Tuffaha also served as the CEO and Chief Revenue Officer at Fidesic Corporation, where he spearheaded efforts to modernize financial processes for mid-sized enterprises. His impressive track record of fostering innovation and growth in competitive markets makes him an ideal fit for this pivotal position at Pearson.

In a statement, Omar Abbosh expressed enthusiasm about Tuffaha's appointment, noting that