Experience a Refreshing Summer with YOLU's Mocktail Night
This summer, YOLU, a night care beauty brand managed by I-ne Co., Ltd., is excited to introduce its inaugural "Mocktail Night Series" experience event, scheduled to take place from May 31 to June 1 in Tokyo's public baths, Miyagiyu and Sugamo-yu, and again the following weekend at Myohoyu and Eggota-yu. The event highlights the brand's commitment to enhancing beauty and relaxation during the humid summer months.
The Concept Behind Mocktail Night
YOLU embraces the philosophy of "beauty created at night," aiming to promote overall wellness, especially during the monsoon season. Known for its high humidity, this time of year can lead to discomfort often referred to as "tsuyu bate" or the fatigue felt during the rainy season. The brand emphasizes the importance of adhering to a routine, engaging in moderate exercise, and ensuring sufficient sleep to maintain a balanced autonomic nervous system. During such times of unease, indulging in a leisurely bath is said to significantly improve both mental health and beauty.
What to Expect at the Event
Guests attending will be treated to YOLU's summer-exclusive "Mocktail Night Series," which features refreshing aromatic fragrances inspired by popular mocktail recipes. This collaboration aims to provide a soothing experience with delightful scents that lighten the mood, perfect for combating the discomfort of muggy summer nights. Partnering with Suntory, YOLU extends its offerings to those who prefer non-alcoholic beverages, showcasing options like "Non-Alcoholic Gin & Tonic" and "Non-Alcoholic Cassis Orange."
In addition to the aromatic experience, attendees will have the chance to participate in a special giveaway campaign. By following YOLU's official social media account and posting photos from the event, the first 400 guests at each location will receive one of Suntory's non-alcoholic drinks, while others will receive a YOLU Dreaming Bath Tablet.
Product Line-Up
The Mocktail Night Series includes various offerings: soothing shampoos, conditioners, hair masks, body soaps, and hair oils, available in three distinct fragrances designed to evoke the essence of summer nights:
- - Calm Night Series: Infused with the scent of orange blossom
- - Relax Night Series: Features the aroma of lime summer mojito
- - Deep Night Series: Boasts the sweet notes of vermouth cassis
All products are formulated to protect hair and skin from summer dryness caused by UV exposure while ensuring deep hydration.
Event Schedule
- - May 31 - June 1: Miyagiyu (Shinagawa) and Sugamo-yu (Toshima)
- - June 7 - June 8: Myohoyu (Toshima) and Eggota-yu (Nakano)
Join the Mocktail Celebration
This unique event allows participants to unwind in a guided setting, complete with photo spots designed to encapsulate the essence of summer mocktails. The experience encourages attendees to savor moments of tranquility while indulging in YOLU’s exclusive product series.
For more information about the event and product offerings, visit the dedicated campaign page on
YOLU's website.
Let YOLU transport you to a realm of relaxation this summer, enhancing your beauty and wellness, one bath at a time.